Applying partial least squares in tourism and hospitality research

Partial-least-squares path modeling (PLS-PM), a composite-based form of structural equation modeling (SEM), offers great practical advantages to researchers and practitioners. It has been gaining increasing attention in various disciplines, including management information systems, marketing, strate...

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Other Authors: Ali, Faizan, (Editor), Rasoolimanesh, S. Mostafa, (Editor), Cobanoglu, Cihan, (Editor)
Format: eBook
Language: English
Published: Bingley, U.K. : Emerald Publishing Limited, 2018.
Subjects:
metoda nejmenších čtverců
cestovní ruch
matematické modely
pohostinství
least squares method
tourism
mathematical models
catering trade
elektronické knihy
sborníky
electronic books
papers of several authors
ISBN: 9781787566996
9781787567016
Physical Description: 1 online zdroj (xviii, 240 stran)

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245 0 0 |a Applying partial least squares in tourism and hospitality research /  |c edited by Faizan Ali, S. Mostafa Rasoolimanesh and Cihan Cobanoglu. 
264 1 |a Bingley, U.K. :  |b Emerald Publishing Limited,  |c 2018. 
264 4 |c ©2019 
300 |a 1 online zdroj (xviii, 240 stran) 
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500 |a Includes index. 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty univerzity 
520 |a Partial-least-squares path modeling (PLS-PM), a composite-based form of structural equation modeling (SEM), offers great practical advantages to researchers and practitioners. It has been gaining increasing attention in various disciplines, including management information systems, marketing, strategic management, accounting, family business research, operations management, and organizational research. Yet advanced PLS-SEM techniques are not broadly used in hospitality and tourism research, which spells missed opportunities in terms of detailed analyses and actionable findings. 'Applying Partial Least Squares in Tourism and Hospitality Research' provides a forum for leading names in the field to discuss the major topical issues and to demonstrate the usefulness of PLS path modeling for academics and practitioners in hospitality and tourism. Its ten chapters discuss key aspects of advanced PLS analysis and its practical applications, covering new guidelines and improvements in the use of PLS-PM as well as individual topics such as multi-group analysis (PLS-MGA), the predictive qualities of PLS models, minimum sample size estimation methods, the reporting of mediation and moderation analysis, the assessment of the reliability of reflectively measured constructs, and the assessment of overall model fit through consistent PLS and the bootstrap-based test. This comprehensive coverage serves both as an introduction to PLS for the uninitiated and as a go-to reference work for researchers and practitioners interested in the most recent advances in PLS methodology. 'Applying Partial Least Squares in Tourism and Hospitality Research' is a must-read for academics in hospitality and tourism research and for hospitality and tourism practitioners such as industry consultants. Insofar as it can serve as a guidebook to recent advances within PLS-SEM, it is also of interest to researchers from other disciplines including management, business, and marketing.- Resumé vydavatel 
650 0 7 |a metoda nejmenších čtverců  |7 ph135404  |2 czenas 
650 0 7 |a cestovní ruch  |7 ph119113  |2 czenas 
650 0 7 |a matematické modely  |7 ph543021  |2 czenas 
650 0 7 |a pohostinství  |7 ph115776  |2 czenas 
650 0 9 |a least squares method  |2 eczenas 
650 0 9 |a tourism  |2 eczenas 
650 0 9 |a mathematical models  |2 eczenas 
650 0 9 |a catering trade  |2 eczenas 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 7 |a sborníky  |7 fd163935  |2 czenas 
655 9 |a electronic books  |2 eczenas 
655 9 |a papers of several authors  |2 eczenas 
700 1 |a Ali, Faizan,  |e editor. 
700 1 |a Rasoolimanesh, S. Mostafa,  |e editor. 
700 1 |a Cobanoglu, Cihan,  |e editor. 
776 |z 9781787567009 
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942 |2 udc 
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