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Univerzita sv. Cyrila a Metoda v Trnave. Fakulta masmediálnej komunikácie
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Communication today
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2010
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Podpora predaja pri komunikácii s vybranými cieľovými skupinami
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Kollárová, Daniela
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2014
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Related Subjects
communication in marketing
marketingová komunikace
advertising
communication in mass media
cílený marketing
masmédia
masová komunikace
mass communication
mass media
mediální komunikace
prodej
reklama a propagace
selling
target marketing
