Yves Pigneur

Yves Pigneur (born 1954) is a Belgian computer scientist, and Professor of Management Information Systems at the University of Lausanne since 1984, known for his work on the business model canvas with Alexander Osterwalder. He is considered a "mastermind" among business strategics, his canvas have been used by numerous companies such as P&G, Amazon, Lockheed Martin and Tesla. Provided by Wikipedia