THE VALUE OF REVERSE KNOWLEDGE TRANSFER: CASE OF AUSTRIAN BANK IN SLOVAKIA - Ferencikova, Sonia; Krajcik, Daniel; Zabojnik, Stanislav (Journal of Eastern European and Central Asian research, 2023)
Keywords: Banking industry; Case studies; Economics; Expatriates; Foreign subsidiaries; Head offices; Industrialized nations; Information sharing; Knowledge management; Marketing; Strategic management; Transition economies; Slovakia