Comparison times are longer for hedonic than for intensity judgements of taste stimuli
Response times of intensity and hedonic comparisons were determined in a within-subjects experimental design. Forced-choice paired comparisons of orange lemonades with various concentrations of added quinine sulfate were made by 48 subjects. Depending on experimental condition, the subjects had to f...
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| Published in | Physiology & behavior Vol. 84; no. 3; pp. 489 - 495 |
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| Main Authors | , , |
| Format | Journal Article |
| Language | English |
| Published |
United States
Elsevier Inc
16.03.2005
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| Subjects | |
| Online Access | Get full text |
| ISSN | 0031-9384 1873-507X |
| DOI | 10.1016/j.physbeh.2005.01.018 |
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| Abstract | Response times of intensity and hedonic comparisons were determined in a within-subjects experimental design. Forced-choice paired comparisons of orange lemonades with various concentrations of added quinine sulfate were made by 48 subjects. Depending on experimental condition, the subjects had to focus either on intensity or on pleasantness and give their responses as fast as possible. The data showed shorter response times for intensity comparisons than for pleasantness comparisons. Although taste processing may be partially serial and partially parallel, the larger part of the response times and the differences between them may be due to cognitive processing. |
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| AbstractList | Response times of intensity and hedonic comparisons were determined in a within-subjects experimental design. Forced-choice paired comparisons of orange lemonades with various concentrations of added quinine sulfate were made by 48 subjects. Depending on experimental condition, the subjects had to focus either on intensity or on pleasantness and give their responses as fast as possible. The data showed shorter response times for intensity comparisons than for pleasantness comparisons. Although taste processing may be partially serial and partially parallel, the larger part of the response times and the differences between them may be due to cognitive processing. Response times of intensity and hedonic comparisons were determined in a within-subjects experimental design. Forced-choice paired comparisons of orange lemonades with various concentrations of added quinine sulfate were made by 48 subjects. Depending on experimental condition, the subjects had to focus either on intensity or on pleasantness and give their responses as fast as possible. The data showed shorter response times for intensity comparisons than for pleasantness comparisons. Although taste processing may be partially serial and partially parallel, the larger part of the response times and the differences between them may be due to cognitive processing.Response times of intensity and hedonic comparisons were determined in a within-subjects experimental design. Forced-choice paired comparisons of orange lemonades with various concentrations of added quinine sulfate were made by 48 subjects. Depending on experimental condition, the subjects had to focus either on intensity or on pleasantness and give their responses as fast as possible. The data showed shorter response times for intensity comparisons than for pleasantness comparisons. Although taste processing may be partially serial and partially parallel, the larger part of the response times and the differences between them may be due to cognitive processing. Response times of intensity and hedonic comparisons were determined in a within-subjects experimental design. Forced-choice paired comparisons of orange lemonades with various concentrations of added quinine sulfate were made by 48 subjects. Depending on experimental condition, the subjects had to focus either on intensity or on pleasantness and give their responses as fast as possible. The data showed shorter response times for intensity comparisons than for pleasantness comparisons. Although taste processing may be partially serial and partially parallel, the larger part of the response times and the differences between them may be due to cognitive processing |
| Author | Veldhuizen, Maria G. Kroeze, Jan H.A. Vessaz, Melina N. |
| Author_xml | – sequence: 1 givenname: Maria G. surname: Veldhuizen fullname: Veldhuizen, Maria G. email: M.Veldhuizen@fss.uu.nl organization: Helmholtz Research Institute, Psychological Laboratory, Taste- and Smell Laboratory, Utrecht University, Heidelberglaan 2, 3584 CS, Utrecht, The Netherlands – sequence: 2 givenname: Melina N. surname: Vessaz fullname: Vessaz, Melina N. organization: Helmholtz Research Institute, Psychological Laboratory, Taste- and Smell Laboratory, Utrecht University, Heidelberglaan 2, 3584 CS, Utrecht, The Netherlands – sequence: 3 givenname: Jan H.A. surname: Kroeze fullname: Kroeze, Jan H.A. organization: Helmholtz Research Institute, Psychological Laboratory, Taste- and Smell Laboratory, Utrecht University, Heidelberglaan 2, 3584 CS, Utrecht, The Netherlands |
| BackLink | https://www.ncbi.nlm.nih.gov/pubmed/15763588$$D View this record in MEDLINE/PubMed |
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| CitedBy_id | crossref_primary_10_1016_j_foodqual_2005_07_004 crossref_primary_10_1093_chemse_bjp089 crossref_primary_10_1016_j_foodqual_2019_01_017 crossref_primary_10_1016_j_appet_2009_09_008 |
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| Keywords | Taste hedonics Taste Response times Psychophysics |
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| SubjectTerms | Adolescent Adult Attention capacity Choice Behavior duration Female Food Preferences - psychology gustatory reaction-time human adults Humans Male monkey neurons orbitofrontal cortex preference Psychophysics Reaction Time Response times responses Retention (Psychology) Taste Taste hedonics Taste Threshold |
| Title | Comparison times are longer for hedonic than for intensity judgements of taste stimuli |
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