Rising to the Top: Evaluating the Use of the HTML META Tag To Improve Retrieval of World Wide Web Documents through Internet Search Engines

Evaluates the effectiveness of using the HTML META tag to improve retrieval of World Wide Web documents through Internet search engines. Analysis of sample searches suggests that the use of the keywords attribute in a META tag substantially improves accessibility whereas use of the description attri...

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Bibliographic Details
Published inLibrary resources & technical services Vol. 42; no. 4; p. 258
Main Authors Turner, Thomas P, Brackbill, Lise
Format Journal Article
LanguageEnglish
Published 01.10.1998
Subjects
Access to Information
Evaluation Methods
HTML
Information Retrieval
Internet
Keywords
Metadata
Search Engines
World Wide Web
Online AccessGet full text
ISSN0024-2527
2159-9610
DOI10.5860/lrts.42n4.258

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Summary:Evaluates the effectiveness of using the HTML META tag to improve retrieval of World Wide Web documents through Internet search engines. Analysis of sample searches suggests that the use of the keywords attribute in a META tag substantially improves accessibility whereas use of the description attribute alone does not. (Author/LRW)
ISSN:0024-2527
2159-9610
DOI:10.5860/lrts.42n4.258