The technology acceptance model and the World Wide Web
The technology acceptance model (TAM) proposes that ease of use and usefulness predict applications usage. The current research investigated TAM for work-related tasks with the World Wide Web as the application. One hundred and sixty-three subjects responded to an e-mail survey about a Web site they...
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| Published in | Decision Support Systems Vol. 29; no. 3; pp. 269 - 282 |
|---|---|
| Main Authors | , , , |
| Format | Journal Article |
| Language | English |
| Published |
Amsterdam
Elsevier B.V
01.10.2000
Elsevier Sequoia S.A |
| Subjects | |
| Online Access | Get full text |
| ISSN | 0167-9236 1873-5797 |
| DOI | 10.1016/S0167-9236(00)00076-2 |
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| Abstract | The technology acceptance model (TAM) proposes that ease of use and usefulness predict applications usage. The current research investigated TAM for work-related tasks with the World Wide Web as the application. One hundred and sixty-three subjects responded to an e-mail survey about a Web site they access often in their jobs. The results support TAM. They also demonstrate that (1) ease of understanding and ease of finding predict ease of use, and that (2) information quality predicts usefulness for revisited sites. In effect, the investigation applies TAM to help Web researchers, developers, and managers understand antecedents to users' decisions to revisit sites relevant to their jobs. |
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| AbstractList | The technology acceptance model (TAM) proposes that ease of use and usefulness predict applications usage. The current research investigated TAM for work-related tasks with the World Wide Web as the application. One hundred and sixty-three subjects responded to an e-mail survey about a Web site they access often in their jobs. The results support TAM. They also demonstrate that ease of understanding and of ease of finding predict ease of use, and that information quality predicts usefulness for revisited sites. In effect, the investigation applies TAM to help Web researchers, developers, and managers understand antecedents to users' decisions to revisit sites relevant to their jobs. The technology acceptance model (TAM) proposes that ease of use and usefulness predict applications usage. The current research investigated TAM for work-related tasks with the World Wide Web as the application. One hundred and sixty-three subjects responded to an e-mail survey about a Web site they access often in their jobs. The results support TAM. They also demonstrate that (1) ease of understanding and ease of finding predict ease of use, and that (2) information quality predicts usefulness for revisited sites. In effect, the investigation applies TAM to help Web researchers, developers, and managers understand antecedents to users' decisions to revisit sites relevant to their jobs. |
| Author | Sena, Mark P. Maupin, Donna J. Zhuang, Youlong Lederer, Albert L. |
| Author_xml | – sequence: 1 givenname: Albert L. surname: Lederer fullname: Lederer, Albert L. email: lederer@ukcc.uky.edu organization: C.M. Gatton College of Business and Economics, Decision Science and Information Systems, University of Kentucky, 425C Business and Economics Building, Lexington, KY 40506-0034, USA – sequence: 2 givenname: Donna J. surname: Maupin fullname: Maupin, Donna J. email: djmaup00@email.uky.edu organization: Fiscal Affairs, 303 Administration Building, University of Kentucky, Lexington, KY 40506-0032, USA – sequence: 3 givenname: Mark P. surname: Sena fullname: Sena, Mark P. email: mpsena0@yahoo.com organization: Accounting and Information Systems Department, Xavier University, 3800 Victory Parkway, Cincinnati, OH 45207, USA – sequence: 4 givenname: Youlong surname: Zhuang fullname: Zhuang, Youlong email: yzhua0@pop.uky.edu organization: Department of Management, University of Missouri, Middlebush Hall, Columbia, MO 65203, USA |
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| References_xml | – volume: 39 start-page: 995 year: 1996 end-page: 1004 ident: BIB19 article-title: What is wrong with the World Wide Web? 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| Title | The technology acceptance model and the World Wide Web |
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