APA (7th ed.) Citation

Saura, J. R., Herraez, B. R., & Reyes-Menendez, A. (2019). Comparing a Traditional Approach for Financial Brand Communication Analysis With a Big Data Analytics Technique. IEEE access, 7, 37100-37108. https://doi.org/10.1109/ACCESS.2019.2905301

Chicago Style (17th ed.) Citation

Saura, Jose Ramon, Beatriz Rodriguez Herraez, and Ana Reyes-Menendez. "Comparing a Traditional Approach for Financial Brand Communication Analysis With a Big Data Analytics Technique." IEEE Access 7 (2019): 37100-37108. https://doi.org/10.1109/ACCESS.2019.2905301.

MLA (9th ed.) Citation

Saura, Jose Ramon, et al. "Comparing a Traditional Approach for Financial Brand Communication Analysis With a Big Data Analytics Technique." IEEE Access, vol. 7, 2019, pp. 37100-37108, https://doi.org/10.1109/ACCESS.2019.2905301.