A process for designing algorithm-based personalized gamification

Personalization is an upcoming trend in gamification research, with several researchers proposing that gamified systems should take personal characteristics into account. However, creating good gamified designs is effort intensive as it is and tailoring system interactions to each user will only add...

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Published inMultimedia tools and applications Vol. 78; no. 10; pp. 13593 - 13612
Main Authors Knutas, Antti, van Roy, Rob, Hynninen, Timo, Granato, Marco, Kasurinen, Jussi, Ikonen, Jouni
Format Journal Article
LanguageEnglish
Published New York Springer US 01.05.2019
Springer Nature B.V
Subjects
Online AccessGet full text
ISSN1380-7501
1573-7721
1573-7721
DOI10.1007/s11042-018-6913-5

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Abstract Personalization is an upcoming trend in gamification research, with several researchers proposing that gamified systems should take personal characteristics into account. However, creating good gamified designs is effort intensive as it is and tailoring system interactions to each user will only add to this workload. We propose machine learning algorithm -based personalized content selection to address a part of this problem and present a process for creating personalized designs that allows automating a part of the implementation. The process is based on Deterding’s 2015 framework for gameful design, the lens of intrinsic skill atoms, with additional steps for selecting a personalization strategy and algorithm creation. We then demonstrate the process by implementing personalized gamification for a computer-supported collaborative learning environment. For this demonstration, we use the gamification user type hexad for personalization and the heuristics for effective design of gamification for overall design. The result of the applied design process is a context-aware, personalized gamification ruleset for collaborative environments. Lastly, we present a method for translating gamification rulesets to machine-readable classifier algorithm using the CN2 rule inducer.
AbstractList Personalization is an upcoming trend in gamification research, with several researchers proposing that gamified systems should take personal characteristics into account. However, creating good gamified designs is effort intensive as it is and tailoring system interactions to each user will only add to this workload. We propose machine learning algorithm -based personalized content selection to address a part of this problem and present a process for creating personalized designs that allows automating a part of the implementation. The process is based on Deterding’s 2015 framework for gameful design, the lens of intrinsic skill atoms, with additional steps for selecting a personalization strategy and algorithm creation. We then demonstrate the process by implementing personalized gamification for a computer-supported collaborative learning environment. For this demonstration, we use the gamification user type hexad for personalization and the heuristics for effective design of gamification for overall design. The result of the applied design process is a context-aware, personalized gamification ruleset for collaborative environments. Lastly, we present a method for translating gamification rulesets to machine-readable classifier algorithm using the CN2 rule inducer.
Author Kasurinen, Jussi
Hynninen, Timo
van Roy, Rob
Granato, Marco
Knutas, Antti
Ikonen, Jouni
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Snippet Personalization is an upcoming trend in gamification research, with several researchers proposing that gamified systems should take personal characteristics...
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SubjectTerms Algorithms
Ambient intelligence
CAI
Collaboration
Computer assisted instruction
Computer Communication Networks
Computer Science
Customization
Data Structures and Information Theory
Design
Gamification
Machine learning
Multimedia Information Systems
Special Purpose and Application-Based Systems
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Title A process for designing algorithm-based personalized gamification
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