Forecasting Daily Tourism Demand for Tourist Attractions with Big Data: An Ensemble Deep Learning Method

• Published in: Journal of travel research Vol. 61; no. 8; pp. 1719 - 1737
• Main Authors: Bi, Jian-Wu, Li, Chunxiao, Xu, Hong, Li, Hui
• Format: Journal Article
• Language: English
• Published: Los Angeles, CA SAGE Publications 01.11.2022; SAGE PUBLICATIONS, INC
• Subjects: Big Data; Deep learning; Demand; Forecasting techniques; Tourism; Tourist attractions; China; ensemble learning; deep learning; tourism demand forecasting; multisource time series
• ISSN: 0047-2875; 1552-6763
• DOI: 10.1177/00472875211040569

Accurate forecasting of daily tourism demand is a meaningful and challenging task, but studies on this issue are scarce. To address this issue, multisource time series data, relating to past tourist volumes, web search information, daily weather conditions, and the dates of public holidays, are selected as the forecasting variables. To fully capture the relationship between these forecasting variables and actual tourism demand automatically, an ensemble of long short-term memory (LSTM) networks is proposed with a correlation-based predictor selection (CPS) algorithm. The effectiveness of the proposed method is verified in daily tourism demand forecasting for the Huangshan Mountain Area, benchmarked against 11 forecasting methods. This study contributes to the literature by (1) introducing the use of big data in daily tourism demand forecasting, (2) proposing an ensemble of LSTM networks for daily tourism demand forecasting, and (3) providing an effective predictor selection algorithm in ensemble learning.