APA (7th ed.) Citation

Adams, A. J., & Shiffler, R. E. (1989). Commentary on Biasing Effects of Pilot Samples and Gillett's Observations on the Stein Confidence Interval. Journal of marketing research, 26(2), 241-243. https://doi.org/10.1177/002224378902600211

Chicago Style (17th ed.) Citation

Adams, Arthur J., and Ronald E. Shiffler. "Commentary on Biasing Effects of Pilot Samples and Gillett's Observations on the Stein Confidence Interval." Journal of Marketing Research 26, no. 2 (1989): 241-243. https://doi.org/10.1177/002224378902600211.

MLA (9th ed.) Citation

Adams, Arthur J., and Ronald E. Shiffler. "Commentary on Biasing Effects of Pilot Samples and Gillett's Observations on the Stein Confidence Interval." Journal of Marketing Research, vol. 26, no. 2, 1989, pp. 241-243, https://doi.org/10.1177/002224378902600211.