應用Google Analytics掌握學生來源 - 蔡雅芳(Yafang Tsai); 黃景揚(Jing-Yang Huang); 曹昌堯(Thomas Chang-Yao Tsao); 呂克桓(Ko-Huang Lue); 陳詩潔(Szu-Chieh Chen) (商管科技季刊, 2020)
Keywords: Enrollment Strategy; Google Analytics; Institutional Research; Internet Marketing; 招生策略; 校務研究; 網路行銷; 校務研究; 網路行銷; Google Analytics; 招生策略; Internet Marketing; Enrollment Strategy; Institutional Research