rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Inovace digitální marketingové komunikace pro vybranou advokátní kancelář pro roky 2025-2026
  title info:
    title: Inovation of Digital Marketing Communications for a Selected Law Firm for 2025 - 2026
  name:
    name part: Ečer, David
    role:
      role term: creator
    role:
      role term: dis
  name:
    name part: Pilík, Michal
    role:
      role term: ths
  name:
    name part: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
    role:
      role term: dgg
  name:
    name part: Tomas Bata University in Zlín. Faculty of Management and Economics
    role:
      role term: dgg
  type of resource: text
  genre: diplomová práce
  origin info:
    date issued: 2025
    issuance: monographic
  language:
    language term: cze
  physical description:
    extent: 101 s. (147 184 znaků)
  note: Studijní obor: Marketing management
  note: Studijní obor: Marketing Management
  note: Ústav: Ústav managementu a marketingu
  note: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
  note: Tomas Bata University in Zlín. Faculty of Management and Economics
  note: Bez omezení
  subject:
    topic: digitální marketing
  subject:
    topic: právní služby
  subject:
    topic: PPC
  subject:
    topic: SEO
  subject:
    topic: Google Ads
  subject:
    topic: marketingová strategie
  subject:
    topic: advokátní kancelář
  subject:
    topic: digital marketing
  subject:
    topic: legal services
  subject:
    topic: PPC
  subject:
    topic: SEO
  subject:
    topic: Google Ads
  subject:
    topic: marketing strategy
  subject:
    topic: law firm
  identifier: http://hdl.handle.net/10563/59070
  access condition: Bez omezení
  record info:
    record identifier: zp70783