rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Analýza konkurenceschopnosti vybraného fitness centra
  title info:
    title: A Competitiveness Analysis of a Selected Fitness Center
  name:
    name part: Králíková, Eliška
    role:
      role term: creator
    role:
      role term: dis
  name:
    name part: Bejtkovský, Jiří
    role:
      role term: ths
  name:
    name part: Univerzita Tomáše Bati ve Zlíně. Fakulta humanitních studií
    role:
      role term: dgg
  name:
    name part: Tomas Bata University in Zlín. Faculty of Humanities
    role:
      role term: dgg
  type of resource: text
  genre: bakalářská práce
  origin info:
    date issued: 2024
    issuance: monographic
  language:
    language term: eng
  physical description:
    extent: 73 s.
  note: Studijní obor: Anglický jazyk pro manažerskou praxi
  note: Studijní obor: English for Business Administration
  note: Ústav: Ústav moderních jazyků a literatur
  note: Univerzita Tomáše Bati ve Zlíně. Fakulta humanitních studií
  note: Tomas Bata University in Zlín. Faculty of Humanities
  note: Bez omezení
  subject:
    topic: konkurence
  subject:
    topic: konkurenceschopnost
  subject:
    topic: McKinsey 7S
  subject:
    topic: STP analýza
  subject:
    topic: marketingový mix 7P
  subject:
    topic: Porterova analýza pěti konkurenčních sil
  subject:
    topic: benchmarking
  subject:
    topic: PESTE analýza
  subject:
    topic: SWOT-analýza
  subject:
    topic: competition
  subject:
    topic: competitiveness
  subject:
    topic: McKinsey 7S
  subject:
    topic: STP analysis
  subject:
    topic: marketing mix 7P
  subject:
    topic: Porters five forces analysis
  subject:
    topic: benchmarking
  subject:
    topic: PESTE analysis
  subject:
    topic: SWOT-analysis
  identifier: http://hdl.handle.net/10563/54837
  access condition: Bez omezení
  record info:
    record identifier: zp68565