rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Analýza vnímání sociálních sítí hotelu Alexandria, Spa&Wellness
  title info:
    title: Analysis of Social Media Perception of Alexandria Hotel, Spa&Wellness
  name:
    name part: Babčanová, Kristína
    role:
      role term: creator
    role:
      role term: dis
  name:
    name part: Vaculčíková, Zuzana
    role:
      role term: ths
  name:
    name part: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
    role:
      role term: dgg
  name:
    name part: Tomas Bata University in Zlín. Faculty of Management and Economics
    role:
      role term: dgg
  type of resource: text
  genre: bakalářská práce
  origin info:
    date issued: 2024
    issuance: monographic
  language:
    language term: cze
  physical description:
    extent: 83 s. (125 167 znakov)
  note: Studijní obor: Ekonomika a management podniku
  note: Studijní obor: Business Economics and Management
  note: Ústav: Ústav podnikové ekonomiky
  note: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
  note: Tomas Bata University in Zlín. Faculty of Management and Economics
  note: Bez omezení
  subject:
    topic: online marketing
  subject:
    topic: sociálne siete
  subject:
    topic: komunikácia
  subject:
    topic: hotelierstvo
  subject:
    topic: zákazníci
  subject:
    topic: online marketing
  subject:
    topic: social networks
  subject:
    topic: communication
  subject:
    topic: hotel industry
  subject:
    topic: customer
  identifier: http://hdl.handle.net/10563/54799
  access condition: Bez omezení
  record info:
    record identifier: zp67011