Marketing Strategy Proposal for the Selected Beauty Salon

• Main Author: Nikitina, Sofiya (Dissertant)
• Other Authors: Pilík, Michal (Thesis advisor)
• Format: Manuscript
• Language: English
• Published: 2021
• Subjects: Marketing; marketingová strategie; marketing služeb; kosmetický salon; kosmetický průmysl; návrh marketingové strategie; Marketing Strategy; Services Marketing; Beauty Salon; Beauty Industry; Marketing Strategy Proposal; diplomová práce
• Physical Description: 100 p., 2 p. app.
• Item Description: Studijní obor: Management and Marketing; Studijní obor: Management and Marketing; Ústav: Ústav managementu a marketingu; Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky; Tomas Bata University in Zlín. Faculty of Management and Economics
• Access: Bez omezení