rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Project of Marketing Campaign for Fitness Center Box-Fit Gym
  title info:
    title: Project of Marketing Campaign for Fitness Centre Box-Fit Gym
  name:
    name part: Vokáčová, Martina
    role:
      role term: creator
    role:
      role term: dis
  name:
    name part: Chovancová, Miloslava
    role:
      role term: ths
  name:
    name part: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
    role:
      role term: dgg
  name:
    name part: Tomas Bata University in Zlín. Faculty of Management and Economics
    role:
      role term: dgg
  type of resource: text
  genre: diplomová práce
  origin info:
    date issued: 2021
    issuance: monographic
  language:
    language term: cze
  physical description:
    extent: 102 s. (167 000 znaků)
  note: Studijní obor: Management a marketing, specializace Design management
  note: Studijní obor: Management and Marketing, Specialization: Design Management
  note: Ústav: Ústav managementu a marketingu
  note: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
  note: Tomas Bata University in Zlín. Faculty of Management and Economics
  note: Bez omezení
  subject:
    topic: marketing
  subject:
    topic: marketingová kampaň
  subject:
    topic: marketing služeb
  subject:
    topic: analýza
  subject:
    topic: marketingový výzkum
  subject:
    topic: fitness centrum
  subject:
    topic: marketing
  subject:
    topic: marketing campaign
  subject:
    topic: marketing of services
  subject:
    topic: analysis
  subject:
    topic: marketing research
  subject:
    topic: fitness center
  identifier: http://hdl.handle.net/10563/46693
  access condition: Bez omezení
  record info:
    record identifier: zp58650