rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Influencer marketing na Instagramu zaměřený na ubytovací služby
  title info:
    title: The Impact of Instagram Influencers on the Hospitality Industry
  name:
    name part: Šúmská, Denisa
    role:
      role term: creator
    role:
      role term: dis
  name:
    name part: Šula, Tomáš
    role:
      role term: ths
  name:
    name part: Univerzita Tomáše Bati ve Zlíně. Fakulta multimediálních komunikací
    role:
      role term: dgg
  name:
    name part: Tomas Bata University in Zlín. Faculty of Multimedia Communications
    role:
      role term: dgg
  type of resource: text
  genre: diplomová práce
  origin info:
    date issued: 2020
    issuance: monographic
  language:
    language term: cze
  physical description:
    extent: 102 s. (207 570 znaků)
  note: Studijní obor: Marketingové komunikace
  note: Studijní obor: Marketing Communications
  note: Ústav: Ústav marketingových komunikací
  note: Univerzita Tomáše Bati ve Zlíně. Fakulta multimediálních komunikací
  note: Tomas Bata University in Zlín. Faculty of Multimedia Communications
  note: Bez omezení
  subject:
    topic: influencer marketing
  subject:
    topic: influencer
  subject:
    topic: Instagram
  subject:
    topic: cestování
  subject:
    topic: cestovní ruch
  subject:
    topic: ubytování
  subject:
    topic: ubytovací služby
  subject:
    topic: chaty
  subject:
    topic: chalupy
  subject:
    topic: Amazing Places
  subject:
    topic: influencer marketing
  subject:
    topic: influencer
  subject:
    topic: Instagram
  subject:
    topic: traveling
  subject:
    topic: travel industry
  subject:
    topic: hospitality
  subject:
    topic: accommodation
  subject:
    topic: cottages
  subject:
    topic: Amazing Places
  identifier: http://hdl.handle.net/10563/49245
  access condition: Bez omezení
  record info:
    record identifier: zp56436