rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Marketingová komunikace vybrané neziskové organizace
  title info:
    title: Marketing Communication of Selected Non-profit Organization
  name:
    name part: Kanyzová, Charlotte
    role:
      role term: creator
    role:
      role term: dis
  name:
    name part: Tomancová, Lucie
    role:
      role term: ths
  name:
    name part: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
    role:
      role term: dgg
  name:
    name part: Tomas Bata University in Zlín. Faculty of Management and Economics
    role:
      role term: dgg
  type of resource: text
  genre: bakalářská práce
  origin info:
    date issued: 2020
    issuance: monographic
  language:
    language term: cze
  physical description:
    extent: 99 s. (135 957 znaků)
  note: Studijní obor: Management a ekonomika
  note: Studijní obor: Management and economics
  note: Ústav: Ústav managementu a marketingu
  note: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
  note: Tomas Bata University in Zlín. Faculty of Management and Economics
  note: Bez omezení
  subject:
    topic: nezisková organizace
  subject:
    topic: marketingová komunikace
  subject:
    topic: dotazníkové šetření
  subject:
    topic: SWOT analýza
  subject:
    topic: Nonprofit Organization
  subject:
    topic: Marketing Communication
  subject:
    topic: Questionnaire
  subject:
    topic: SWOT analysis
  identifier: http://hdl.handle.net/10563/48886
  access condition: Bez omezení
  record info:
    record identifier: zp55695