rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Analýza marketingové komunikace Fakulty humanitních studií Univerzity Tomáše Bati ve Zlíně
  title info:
    title: The Analysis of Marketing Communication of the Faculty of Humanities, Tomas Bata University in Zlín
  name:
    name part: Konvičná, Denisa
    role:
      role term: creator
    role:
      role term: dis
  name:
    name part: Kramoliš, Jan
    role:
      role term: ths
  name:
    name part: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
    role:
      role term: dgg
  name:
    name part: Tomas Bata University in Zlín. Faculty of Management and Economics
    role:
      role term: dgg
  type of resource: text
  genre: bakalářská práce
  origin info:
    date issued: 2019
    issuance: monographic
  language:
    language term: cze
  physical description:
    extent: 78 s., 5 s. příloh (99 310)
  note: Studijní obor: Management a ekonomika
  note: Studijní obor: Management and economics
  note: Ústav: Ústav ekonomie
  note: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
  note: Tomas Bata University in Zlín. Faculty of Management and Economics
  note: Bez omezení
  subject:
    topic: marketing
  subject:
    topic: marketing ve vzdělávání
  subject:
    topic: marketingová komunikace
  subject:
    topic: marketingová komunikace fakulty
  subject:
    topic: SWOT analýza
  subject:
    topic: dotazníkové šetření
  subject:
    topic: Marketing
  subject:
    topic: Marketing in Education
  subject:
    topic: Marketing Communication
  subject:
    topic: Marketing Communication of the Faculty
  subject:
    topic: SWOT Analysis
  subject:
    topic: Questionnaire Survey
  identifier: http://hdl.handle.net/10563/45134
  access condition: Bez omezení
  record info:
    record identifier: zp52625