rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Inovace corporate identity společnosti ZJP, s.r.o
  title info:
    title: Inovation of Corporate Identity in Company ZJP, s.r.o
  name:
    name part: Janků, Eva
    role:
      role term: creator
    role:
      role term: dis
  name:
    name part: Vaněk, Jiří
    role:
      role term: ths
  name:
    name part: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
    role:
      role term: dgg
  name:
    name part: Tomas Bata University in Zlín. Faculty of Management and Economics
    role:
      role term: dgg
  type of resource: text
  genre: diplomová práce
  origin info:
    date issued: 2016
    issuance: monographic
  language:
    language term: cze
  physical description:
    extent: 93 s. (132 849 znaků)
  note: Studijní obor: Management a marketing, specializace Design management
  note: Studijní obor: Management and Marketing, Specialization: Design Management
  note: Ústav: Ústav managementu a marketingu
  note: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
  note: Tomas Bata University in Zlín. Faculty of Management and Economics
  note: Bez omezení
  subject:
    topic: firemní identita
  subject:
    topic: firemní komunikace
  subject:
    topic: firemní design
  subject:
    topic: firemní kultura
  subject:
    topic: produkt
  subject:
    topic: corporate identity
  subject:
    topic: corporate communication
  subject:
    topic: corporate design
  subject:
    topic: corporate culture
  subject:
    topic: product
  identifier: http://hdl.handle.net/10563/38586
  access condition: Bez omezení
  record info:
    record identifier: zp39102