Staff View: Project of Marketing Strategy for Penetrating Czech Market by Foreign Company

Project of Marketing Strategy for Penetrating Czech Market by Foreign Company

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Bibliographic Details
Main Author:	Diachenko, Olga (Dissertant)
Other Authors:	Vaněk, Jiří (Thesis advisor)
Format:	Manuscript
Language:	English
Published:	2014
Subjects:	mezinárodní marketing průmysl cukrovinek penetrační strategie international marketing confectionary industry penetration strategy diplomová práce
Physical Description:	112 p. (174 005 characters)


LEADER	01292ntm a22003137u 4500
001	zp36324
041			\|a eng
100	1		\|a Diachenko, Olga \|4 dis
245	1	0	\|a Project of Marketing Strategy for Penetrating Czech Market by Foreign Company
246			\|a Project of Marketing Strategy for Penetrating Czech Market by Foreign Company
260			\|c 2014
300			\|a 112 p. (174 005 characters)
500			\|a Studijní obor: Management a marketing
500			\|a Studijní obor: Management and Marketing
500			\|a Ústav: Ústav managementu a marketingu
500			\|a Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
500			\|a Tomas Bata University in Zlín. Faculty of Management and Economics
506			\|a Bez omezení
653			\|a mezinárodní marketing
653			\|a průmysl cukrovinek
653			\|a penetrační strategie
653			\|a international marketing
653			\|a confectionary industry
653			\|a penetration strategy
655		4	\|a diplomová práce
700	1		\|a Vaněk, Jiří \|4 ths
710	2		\|a Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky \|4 dgg
710	2		\|a Tomas Bata University in Zlín. Faculty of Management and Economics \|4 dgg
856	4	0	\|u http://hdl.handle.net/10563/30020 \|y Plný text v Digitální knihovně UTB