rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Působení propagace na návštěvnost veletrhu Stavebnictví-Therm
  title info:
    title: The Effect of Promotion on Attending the Stavebnictví-Therm Trade Fair
  name:
    name part: Ambrůzová, Jana
    role:
      role term: creator
    role:
      role term: dis
  name:
    name part: Kubíčková, Miloslava
    role:
      role term: ths
  name:
    name part: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
    role:
      role term: dgg
  name:
    name part: Tomas Bata University in Zlín. Faculty of Management and Economics
    role:
      role term: dgg
  type of resource: text
  genre: bakalářská práce
  origin info:
    date issued: 2012
    issuance: monographic
  language:
    language term: cze
  physical description:
    extent: 75 s. (96 215 znaků)
  note: Studijní obor: Marketing
  note: Ústav: Vyšší odborná škola ekonomická
  note: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
  note: Tomas Bata University in Zlín. Faculty of Management and Economics
  note: Bez omezení
  subject:
    topic: veletrh
  subject:
    topic: výstava
  subject:
    topic: organizátor
  subject:
    topic: vystavovatel
  subject:
    topic: návštěvník
  subject:
    topic: propagace
  subject:
    topic: propagační prostředky
  subject:
    topic: nomenklatura
  subject:
    topic: trade fair
  subject:
    topic: exhibition
  subject:
    topic: organizer
  subject:
    topic: exhibitor
  subject:
    topic: visitor
  subject:
    topic: propagation
  subject:
    topic: means of promotion
  subject:
    topic: nomenclature
  identifier: http://hdl.handle.net/10563/22248
  access condition: Bez omezení
  record info:
    record identifier: zp27900