rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Rozdílné interpretace reklamních kampaní Benettonu
  title info:
    title: Differing Interpretations of Benetton's Advertising Campaigns
  name:
    name part: Zapletalová, Lucie
    role:
      role term: creator
    role:
      role term: dis
  name:
    name part: Atcheson, Hana
    role:
      role term: ths
  name:
    name part: Univerzita Tomáše Bati ve Zlíně. Fakulta humanitních studií
    role:
      role term: dgg
  name:
    name part: Tomas Bata University in Zlín. Faculty of Humanities
    role:
      role term: dgg
  type of resource: text
  genre: bakalářská práce
  origin info:
    date issued: 2012
    issuance: monographic
  language:
    language term: eng
  physical description:
    extent: 61 s. (94902 znaků)
  note: Studijní obor: Anglický jazyk pro manažerskou praxi
  note: Studijní obor: English for Business Administration
  note: Ústav: Ústav anglistiky a amerikanistiky
  note: Univerzita Tomáše Bati ve Zlíně. Fakulta humanitních studií
  note: Tomas Bata University in Zlín. Faculty of Humanities
  note: Bez omezení
  subject:
    topic: Kultura
  subject:
    topic: Hofstedeho dimenze
  subject:
    topic: Benetton
  subject:
    topic: kampaň
  subject:
    topic: interpretace
  subject:
    topic: kulturní hodnoty
  subject:
    topic: reklamy
  subject:
    topic: Oliviero Toscani
  subject:
    topic: rasismus
  subject:
    topic: Culture
  subject:
    topic: Hofstede?s dimensions
  subject:
    topic: Benetton
  subject:
    topic: campaign
  subject:
    topic: interpretation
  subject:
    topic: values
  subject:
    topic: advertisements
  subject:
    topic: Oliviero Toscani
  subject:
    topic: racism
  identifier: http://hdl.handle.net/10563/20034
  access condition: Bez omezení
  record info:
    record identifier: zp24133