rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Projekt efektivního internetového marketingu pro firmu KolorMax, s.r.o
  title info:
    title: Efficient e-marketing strategy for a company KolorMax, s.r.o
  name:
    name part: Krajčovičová, Veronika
    role:
      role term: creator
    role:
      role term: dis
  name:
    name part: Pilík, Michal
    role:
      role term: ths
  name:
    name part: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
    role:
      role term: dgg
  name:
    name part: Tomas Bata University in Zlín. Faculty of Management and Economics
    role:
      role term: dgg
  type of resource: text
  genre: diplomová práce
  origin info:
    date issued: 2011
    issuance: monographic
  language:
    language term: cze
  physical description:
    extent: 101 s. (151 601 znakov)
  note: Studijní obor: Management a marketing
  note: Studijní obor: Management and Marketing
  note: Ústav: Ústav managementu a marketingu
  note: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
  note: Tomas Bata University in Zlín. Faculty of Management and Economics
  note: Pouze v rámci univerzity
  subject:
    topic: Search Engine Optimalization
  subject:
    topic: Search Engine Marketing
  subject:
    topic: Internet
  subject:
    topic: internetový marketing
  subject:
    topic: Pay Per Click
  subject:
    topic: kontextová reklama
  subject:
    topic: intextová reklama
  subject:
    topic: banner
  subject:
    topic: Search Engine Optimalization
  subject:
    topic: Search Engine Marketing
  subject:
    topic: Internet
  subject:
    topic: internet marketing
  subject:
    topic: Pay Per Click
  subject:
    topic: contextual advertising
  subject:
    topic: intext advertising
  subject:
    topic: banner
  identifier: http://hdl.handle.net/10563/15824
  access condition: Pouze v rámci univerzity
  record info:
    record identifier: zp21076