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| LEADER |
00000ntm a22000007u 4500 |
| 001 |
zp1918 |
| 041 |
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|a cze
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| 100 |
1 |
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|a Gábor, Peter
|4 dis
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| 245 |
1 |
0 |
|a Postavení marketingového plánování v řízení činností podniku
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| 246 |
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|a Position of the marketing planning in the business management process
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| 260 |
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|c 2005
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| 300 |
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|a 91 s.
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| 500 |
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|a Studijní obor: Management a marketing
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| 500 |
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|a Studijní obor: Management and Marketing
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| 500 |
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|a Ústav: Ústav managementu
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| 500 |
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|a Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
|
| 500 |
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|a Tomas Bata University in Zlín. Faculty of Management and Economics
|
| 506 |
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|a Pouze v rámci univerzity
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| 653 |
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|a Kľúčové slová: algoritmus tvorby plánov
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| 653 |
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|a analýza
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| 653 |
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|a benchmarking
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| 653 |
|
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|a druhy plánov
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| 653 |
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|a hodnotenie variantov
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| 653 |
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|a proces tvorby plánov
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| 653 |
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|a kontrola plánov
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| 653 |
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|a plánovanie
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| 653 |
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|a riadenie
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| 653 |
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|a HOPE s.r.o
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| 653 |
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|a algorithm of strategy plan
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| 653 |
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|a analysis
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| 653 |
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|a benchmark
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| 653 |
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|a kinds of plan
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| 653 |
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|a assessment
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| 653 |
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|a rating of variant
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| 653 |
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|a process of planing
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| 653 |
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|a supervision
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| 653 |
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|a check of plan
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| 653 |
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|a planning
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| 653 |
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|a management
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| 655 |
|
4 |
|a diplomová práce
|
| 700 |
1 |
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|a Glogar, Alois
|4 ths
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| 710 |
2 |
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|a Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
|4 dgg
|
| 710 |
2 |
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|a Tomas Bata University in Zlín. Faculty of Management and Economics
|4 dgg
|
| 856 |
4 |
0 |
|u http://hdl.handle.net/10563/36602
|y Plný text v Digitální knihovně UTB
|
