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00000ntm a22000007u 4500 |
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zp1737 |
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|a cze
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|a Korimová, Dáša
|4 dis
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| 245 |
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|a Projekt marketingove koncepce ve vztahu zákazník - predajca firmy Herman Slovakia s.r.o.
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|a Marketing conception project in relation to customer - seller of the company Herman Slovakia ltd
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| 260 |
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|c 2005
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| 300 |
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|a 89 strán
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| 500 |
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|a Studijní obor: Management a marketing
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| 500 |
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|a Studijní obor: Management and Marketing
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| 500 |
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|a Ústav: Ústav managementu
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| 500 |
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|a Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
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| 500 |
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|a Tomas Bata University in Zlín. Faculty of Management and Economics
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| 506 |
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|a Pouze v rámci univerzity
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| 653 |
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|a Spokojnosť
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| 653 |
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|a zákazník
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| 653 |
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|a cena
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| 653 |
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|a produkt
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| 653 |
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|a podpora predaja
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| 653 |
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|a meranie
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| 653 |
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|a vernosť
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| 653 |
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|a marketingový informačný systém
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| 653 |
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|a marketingová koncepcia
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| 653 |
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|a informácia
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| 653 |
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|a satusfaction
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| 653 |
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|a customer
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| 653 |
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|a preis
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| 653 |
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|a product
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| 653 |
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|a sales promotion
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| 653 |
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|a measurement
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| 653 |
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|a loyalty
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| 653 |
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|a markeitng information method
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| 653 |
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|a marketing philosophy
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| 653 |
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|a information
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| 655 |
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4 |
|a diplomová práce
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| 700 |
1 |
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|a Glogar, Alois
|4 ths
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| 710 |
2 |
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|a Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
|4 dgg
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| 710 |
2 |
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|a Tomas Bata University in Zlín. Faculty of Management and Economics
|4 dgg
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|u http://hdl.handle.net/10563/36436
|y Plný text v Digitální knihovně UTB
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