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00000ntm a22000007u 4500 |
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zp1566 |
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|a cze
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| 100 |
1 |
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|a Štaincová, Monika
|4 dis
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| 245 |
1 |
0 |
|a Projekt marketingové komunikace firmy OEZ s.r.o. prostřednictvím Internetu
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|a The project of marketing communication of the company OEZ Ltd. by means of Internet
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| 260 |
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|c 2005
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| 300 |
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|a 86 s., 6 s. obr. příloh
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| 500 |
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|a Studijní obor: Management a marketing
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| 500 |
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|a Studijní obor: Management and Marketing
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| 500 |
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|a Ústav: Ústav managementu
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| 500 |
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|a Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
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| 500 |
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|a Tomas Bata University in Zlín. Faculty of Management and Economics
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| 506 |
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|a Pouze v rámci univerzity
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| 653 |
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|a marketing
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| 653 |
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|a marketingová komunikace na Internetu
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| 653 |
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|a Internet
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| 653 |
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|a SWOT analýza
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| 653 |
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|a WWW stránky
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| 653 |
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|a reklama
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| 653 |
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|a public relations
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| 653 |
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|a podpora prodeje
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| 653 |
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|a marketing
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| 653 |
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|a marketing communication on Internet
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| 653 |
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|a Internet
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| 653 |
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|a SWOT analysis
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| 653 |
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|a World Wide Web
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| 653 |
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|a advertisement
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| 653 |
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|a public relations
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| 653 |
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|a sales support
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| 655 |
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4 |
|a diplomová práce
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| 700 |
1 |
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|a Staňková, Pavla
|4 ths
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| 710 |
2 |
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|a Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
|4 dgg
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| 710 |
2 |
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|a Tomas Bata University in Zlín. Faculty of Management and Economics
|4 dgg
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| 856 |
4 |
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|u http://hdl.handle.net/10563/36295
|y Plný text v Digitální knihovně UTB
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