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00000ntm a22000007u 4500 |
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zp14771 |
| 041 |
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|a eng
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| 100 |
1 |
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|a Náplavová, Michaela
|4 dis
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| 245 |
1 |
0 |
|a SOFA - the project of the student propagation agency at the Faculty of Management and Economics at the Tomas Bata University in Zlín.
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| 246 |
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|a SOFA - the project of the student propagation agency at the Faculty of Management and Economics at the Tomas Bata University in Zlín.
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| 260 |
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|c 2010
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| 300 |
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|a 86 s.
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| 500 |
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|a Studijní obor: Management a marketing
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| 500 |
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|a Studijní obor: Management and Marketing
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| 500 |
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|a Ústav: Ústav managementu a marketingu
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| 500 |
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|a Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
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| 500 |
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|a Tomas Bata University in Zlín. Faculty of Management and Economics
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| 506 |
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|a Práce bude přístupná pouze v rámci univerzity od 20.08.2015
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| 653 |
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|a Projektový management
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| 653 |
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|a strategický marketing
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| 653 |
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|a marketingová komunikace
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| 653 |
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|a studentsá agen-tura
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| 653 |
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|a praxe pro studenty
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| 653 |
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|a cíl projektu
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| 653 |
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|a logický rámec
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| 653 |
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|a analýza rizik
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| 653 |
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|a kvantitativni průzkum
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| 653 |
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|a kvalitativni průzkum
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| 653 |
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|a hiearchicka organizační struktura projektu
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| 653 |
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|a analýza silných a slabých stránek
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| 653 |
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|a plánovaní nákladů a stanovení rozpočtu projektu
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| 653 |
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|a projektová dokumentace
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| 653 |
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|a Project management
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| 653 |
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|a strategic marketing
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| 653 |
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|a marketing communications
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| 653 |
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|a Students Agency
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| 653 |
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|a practice for students
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| 653 |
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|a the goal of the project logical framework
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| 653 |
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|a risk analysis
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| 653 |
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|a quantitative research
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| 653 |
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|a qualitative research
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| 653 |
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|a hierarchical organizational structure of the project
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| 653 |
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|a analyzing the strengths and weaknesses
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| 653 |
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|a planning
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| 653 |
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|a costing and project budget
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| 653 |
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|a project documentation
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| 655 |
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4 |
|a diplomová práce
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| 700 |
1 |
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|a Štefánek, Radoslav
|4 ths
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| 710 |
2 |
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|a Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
|4 dgg
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| 710 |
2 |
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|a Tomas Bata University in Zlín. Faculty of Management and Economics
|4 dgg
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| 856 |
4 |
0 |
|u http://hdl.handle.net/10563/14678
|y Plný text v Digitální knihovně UTB
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