rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Projekt implementace Google Analytics ke zvýšení efektivity elektronického marketingu
  title info:
    title: The Google Analytics implementation project aimed to increasing electronic marketing efficiency
  name:
    name part: Houšťová, Hana
    role:
      role term: creator
    role:
      role term: dis
  name:
    name part: Kramoliš, Jan
    role:
      role term: ths
  name:
    name part: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
    role:
      role term: dgg
  name:
    name part: Tomas Bata University in Zlín. Faculty of Management and Economics
    role:
      role term: dgg
  type of resource: text
  genre: diplomová práce
  origin info:
    date issued: 2010
    issuance: monographic
  language:
    language term: cze
  physical description:
    extent: 97 s., 5 s. obr. příloh
  note: Studijní obor: Management a marketing
  note: Studijní obor: Management and Marketing
  note: Ústav: Ústav managementu a marketingu
  note: Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
  note: Tomas Bata University in Zlín. Faculty of Management and Economics
  note: Bez omezení
  subject:
    topic: Internet
  subject:
    topic: elektronický marketing
  subject:
    topic: e-shop
  subject:
    topic: Google Analytics
  subject:
    topic: efektivita
  subject:
    topic: analýza návštěvnosti
  subject:
    topic: Internet
  subject:
    topic: electronic marketing
  subject:
    topic: e-shop
  subject:
    topic: Google Analytics
  subject:
    topic: efficiency
  subject:
    topic: visit rate analysis
  identifier: http://hdl.handle.net/10563/13156
  access condition: Bez omezení
  record info:
    record identifier: zp14753