Corporate entrepreneurship and sustainability : a case study collection

"This book provides detailed case studies exploring how industry-leading organizations are integrating corporate innovation and sustainability initiatives. The book first introduces the difficulties and importance of managing innovation within established organizations. It identifies five theme...

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Bibliographic Details
Other Authors Cheah, Sarah Lai-Yin (Editor), Zhi, Joshua Ng Jun (Editor)
Format Electronic eBook
LanguageEnglish
Published Abingdon, Oxon ; New York, NY : Routledge, 2025.
Subjects
Online AccessFull text
ISBN9781003598060
1003598064
9781040379516
1040379516
9781040379493
1040379494
9781032983196
9781032983189
Physical Description1 online resource

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Summary:"This book provides detailed case studies exploring how industry-leading organizations are integrating corporate innovation and sustainability initiatives. The book first introduces the difficulties and importance of managing innovation within established organizations. It identifies five themes key for organizations seeking to future-proof their business: external drivers in the business environment, structures for corporate entrepreneurship, modes of collaboration, sustainability as a lever for innovation, and performance management. It then provides detailed case studies of how companies across diverse sectors such as banking, shipping, and real estate, made the choice between short-term profit and future-proofing their business. Cases are written such that they can be used independently, and a storytelling approach is used so that readers may apply the conceptual frameworks and see how theories are translated into practice. Detailed teaching notes are available for instructors, each containing a sample lesson plan, six discussion questions, suggested answers, and further readings. A useful teaching resource for instructors and students in corporate entrepreneurship, corporate innovation, and strategic foresight"-- Provided by publisher.
ISBN:9781003598060
1003598064
9781040379516
1040379516
9781040379493
1040379494
9781032983196
9781032983189
Access:Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty
Physical Description:1 online resource