ENTREPRENEUR'S ODYSSEY a novel approach to startup success.

The Entrepreneur's Odyssey is an authentic window into what it really takes to turn an idea into a viable startup. It is both an essential how-to guide for would-be startup founders as well as an entertaining novel for the startup curious.This textbook-as-novel has fictional first-time entrepre...

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Bibliographic Details
Main Author Ackerman, Andrew
Format Electronic eBook
LanguageEnglish
Published ABINGDON : ROUTLEDGE, 2025.
Subjects
Online AccessFull text
ISBN1040353258
9781040353257
9781003542612
1003542611
9781040353332
1040353339
Physical Description1 online resource

Cover

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260 |a ABINGDON :  |b ROUTLEDGE,  |c 2025. 
300 |a 1 online resource 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty 
520 |a The Entrepreneur's Odyssey is an authentic window into what it really takes to turn an idea into a viable startup. It is both an essential how-to guide for would-be startup founders as well as an entertaining novel for the startup curious.This textbook-as-novel has fictional first-time entrepreneur Marcus Williams recount his journey from would-be founder with a half-formed idea to a funded startup. His mentor, Jason Murath, a seasoned angel investor, guides Marcus step by step through customer discovery, validating and refining the product, market sizing, and more, all the way through closing his first round of financing.There has never been a more fun - and effective! - way to learn how to build a startup. 
588 |a OCLC-licensed vendor bibliographic record. 
650 0 |a Entrepreneurship. 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
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