ENTREPRENEUR'S ODYSSEY a novel approach to startup success.
The Entrepreneur's Odyssey is an authentic window into what it really takes to turn an idea into a viable startup. It is both an essential how-to guide for would-be startup founders as well as an entertaining novel for the startup curious.This textbook-as-novel has fictional first-time entrepre...
Saved in:
| Main Author | |
|---|---|
| Format | Electronic eBook |
| Language | English |
| Published |
ABINGDON :
ROUTLEDGE,
2025.
|
| Subjects | |
| Online Access | Full text |
| ISBN | 1040353258 9781040353257 9781003542612 1003542611 9781040353332 1040353339 |
| Physical Description | 1 online resource |
Cover
| Summary: | The Entrepreneur's Odyssey is an authentic window into what it really takes to turn an idea into a viable startup. It is both an essential how-to guide for would-be startup founders as well as an entertaining novel for the startup curious.This textbook-as-novel has fictional first-time entrepreneur Marcus Williams recount his journey from would-be founder with a half-formed idea to a funded startup. His mentor, Jason Murath, a seasoned angel investor, guides Marcus step by step through customer discovery, validating and refining the product, market sizing, and more, all the way through closing his first round of financing.There has never been a more fun - and effective! - way to learn how to build a startup. |
|---|---|
| ISBN: | 1040353258 9781040353257 9781003542612 1003542611 9781040353332 1040353339 |
| Access: | Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty |
| Physical Description: | 1 online resource |