Lead with a story : a guide to crafting business narratives that captivate, convince, and inspire
Forget facts, figures, and PowerPoint slides-well-crafted stories deliver business concepts simply and powerfully.
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Main Author: | |
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Format: | eBook |
Language: | English |
Published: |
New York :
American Management Association,
©2012.
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Subjects: | |
ISBN: | 9780814420317 0814420311 1621984702 9781621984702 1283572052 9781283572057 9786613884503 6613884502 9780814420300 0814420303 |
Physical Description: | 1 online resource |
LEADER | 03848cam a2200577 i 4500 | ||
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001 | kn-on1136467206 | ||
003 | OCoLC | ||
005 | 20240717213016.0 | ||
006 | m o d | ||
007 | cr cn||||||||| | ||
008 | 120210s2012 nyu ob 001 0 eng | ||
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020 | |a 9780814420317 |q (ebook) | ||
020 | |a 0814420311 | ||
020 | |a 1621984702 | ||
020 | |a 9781621984702 | ||
020 | |a 1283572052 | ||
020 | |a 9781283572057 | ||
020 | |a 9786613884503 | ||
020 | |a 6613884502 | ||
020 | |z 9780814420300 |q (hbk.) | ||
020 | |z 0814420303 |q (hbk.) | ||
024 | 8 | |z 9786613884503 | |
035 | |a (OCoLC)1136467206 |z (OCoLC)808215656 |z (OCoLC)808372544 |z (OCoLC)811400652 |z (OCoLC)827740140 |z (OCoLC)845246069 |z (OCoLC)889201105 |z (OCoLC)1034932908 |z (OCoLC)1191071276 |z (OCoLC)1262675217 | ||
100 | 1 | |a Smith, Paul, |d 1967 July 3- |1 https://id.oclc.org/worldcat/entity/E39PCjqqgQv8QHBfFgY6rkWhpP | |
245 | 1 | 0 | |a Lead with a story : |b a guide to crafting business narratives that captivate, convince, and inspire / |c Paul Smith. |
264 | 1 | |a New York : |b American Management Association, |c ©2012. | |
300 | |a 1 online resource | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a computer |b c |2 rdamedia | ||
338 | |a online resource |b cr |2 rdacarrier | ||
500 | |a Includes index. | ||
505 | 0 | |a Cover; Contents; Acknowledgments; Introduction; 1 Why Tell Stories?; ENVISION Success; 2 Set a Vision for the Future; 3 Set Goals and Build Commitment; 4 Lead Change; 5 Make Recommendations Stick; 6 Define Customer Service Success and Failure; [HOW-TO] 7 Structure of a Story; Create an ENVIRONMENT for Winning; 8 Define the Culture; 9 Establish Values; 10 Encourage Collaboration and Build Relationships; 11 Value Diversity and Inclusion; 12 Set Policy Without Rules; [HOW-TO] 13 Keep It Real; [HOW-TO] 14 Stylistic Elements; ENERGIZE the Team; 15 Inspire and Motivate; 16 Build Courage | |
505 | 8 | |a 17 Help Others Find Passion for Their Work[HOW-TO] 18 Appeal to Emotion; [HOW-TO] 19 The Element of Surprise; EDUCATE People; 20 Teach Important Lessons; 21 Provide Coaching and Feedback; 22 Demonstrate Problem Solving; 23 Help Everyone Understand the Customer; [HOW-TO] 24 Metaphors and Analogies; EMPOWER Others; 25 Delegate Authority and Give Permission; 26 Encourage Innovation and Creativity; 27 Sales Is Everyone's Job; 28 Earn Respect on Day One; [HOW-TO] 29 Recast Your Audience into the Story; 30 Getting Started; Appendix; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U | |
505 | 8 | |a VW; X; Y; Z | |
506 | |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty | ||
520 | |a Forget facts, figures, and PowerPoint slides-well-crafted stories deliver business concepts simply and powerfully. | ||
504 | |a Includes bibliographical references and index. | ||
590 | |a Knovel |b Knovel (All titles) | ||
650 | 0 | |a Communication in management. | |
650 | 0 | |a Storytelling. | |
650 | 0 | |a Leadership. | |
650 | 0 | |a Organizational behavior. | |
650 | 0 | |a Communication. | |
650 | 0 | |a Narrative medicine. | |
650 | 0 | |a Corporate culture. | |
650 | 0 | |a Misinformation. | |
655 | 7 | |a elektronické knihy |7 fd186907 |2 czenas | |
655 | 9 | |a electronic books |2 eczenas | |
776 | 0 | 8 | |i Print version: |t Lead with a story. |d New York : American Management Association, ©2012 |z 9780814420300 |w (DLC) 2012005591 |
856 | 4 | 0 | |u https://proxy.k.utb.cz/login?url=https://app.knovel.com/hotlink/toc/id:kpLSAGCBN1/lead-with-a?kpromoter=marc |y Full text |