Green giants : how smart companies turn sustainability into billion-dollar businesses

This book examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success, including: iconoclastic leadership fueled by deep conviction and a rebellious streak; disruptive innovation that uses sustainability to spur t...

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Bibliographic Details
Main Author Williams, E. Freya (Author)
Format Electronic eBook
LanguageEnglish
Published New York : AMACOM - American Management Association, [2015]
Subjects
Leadership.
Social responsibility of business.
Industrial management > Environmental aspects.
Success in business.
elektronické knihy
electronic books
Online AccessFull text
ISBN9780814436141
0814436145
9781680159127
1680159127
9780814436134
0814436137
Physical Description1 online resource

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TOC from ObalkyKnih.cz
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020 |a 9780814436141  |q (electronic bk.) 
020 |a 0814436145  |q (electronic bk.) 
020 |a 9781680159127  |q (electronic bk.) 
020 |a 1680159127  |q (electronic bk.) 
020 |z 9780814436134 
020 |z 0814436137 
035 |a (OCoLC)911179554  |z (OCoLC)913535112  |z (OCoLC)1153019942  |z (OCoLC)1195817529  |z (OCoLC)1196822889 
100 1 |a Williams, E. Freya,  |e author. 
245 1 0 |a Green giants :  |b how smart companies turn sustainability into billion-dollar businesses /  |c E. Freya Williams. 
264 1 |a New York :  |b AMACOM - American Management Association,  |c [2015] 
264 4 |c ©2015 
300 |a 1 online resource 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
505 0 |a Introduction: billion with a "B" -- The iconoclastic leader -- Disruptive innovation -- A higher purpose -- Built in, not bolted on -- Mainstream appeal -- A new behavioral contract -- Index. 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty 
520 |a This book examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success, including: iconoclastic leadership fueled by deep conviction and a rebellious streak; disruptive innovation that uses sustainability to spur the development of radically better products and services; a higher purpose that ignites the company - when the mission leads, profits follow. This new breed of billion-dollar businesses proves it's possible to achieve enormous success while implementing sustainable principles that help consumers live better lives. Packed with eye-opening research, exclusive interviews, and enlightening examples from Chipotle, Toyota, Unilever, Tesla, General Electric, and more, this book serves as a blueprint for sustainable success that anyone can follow. --  |c Edited summary from book. 
590 |a Knovel  |b Knovel (All titles) 
650 0 |a Leadership. 
650 0 |a Social responsibility of business. 
650 0 |a Industrial management  |x Environmental aspects. 
650 0 |a Success in business. 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
776 0 8 |i Print version:  |a Williams, E. Freya.  |t Green giants.  |b First Edition  |z 9780814436134  |w (DLC) 2015003047  |w (OCoLC)898167427 
856 4 0 |u https://proxy.k.utb.cz/login?url=https://app.knovel.com/hotlink/toc/id:kpGGHSCTSC/green-giants-how?kpromoter=marc  |y Full text 

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