Project-driven technology strategy : knowledge--technology

In today's enterprise, technology isn't about software or hardware. It's about knowledge and competence. And it's the key to creating a sustained competitive advantage for your organization. Dr. Robert McGrath's new book not only redefines technology but reshapes how to appr...

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Bibliographic Details
Main Author: McGrath, Robert N.
Format: eBook
Language: English
Published: Newtown Square, Pa. : Project Management Institute, ©2012.
Subjects:
Project management.
Information technology > Management.
Strategic planning.
elektronické knihy
electronic books
ISBN: 9781935589730
1935589733
9781628700312
1628700319
9781935589570
1935589571
1628252847
9781628252842
Physical Description: 1 online resource

Cover

Table of contents

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003 OCoLC
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006 m o d
007 cr cn|||||||||
008 130307s2012 paua ob 000 0 eng d
040 |a B24X7  |b eng  |e pn  |c B24X7  |d OCLCO  |d N$T  |d KNOVL  |d OCLCF  |d KNOVL  |d YDXCP  |d OCLCQ  |d AGLDB  |d IDEBK  |d OCLCQ  |d YDX  |d EZ9  |d RRP  |d COO  |d OCLCQ  |d WYU  |d STF  |d AU@  |d OCLCO  |d OCLCQ  |d EBLCP  |d MERUC  |d UKAHL  |d PSYSI  |d OCLCQ  |d OCLCO 
020 |a 9781935589730  |q (electronic bk.) 
020 |a 1935589733  |q (electronic bk.) 
020 |a 9781628700312  |q (electronic bk.) 
020 |a 1628700319  |q (electronic bk.) 
020 |z 9781935589570  |q (alk. paper) 
020 |z 1935589571 
020 |a 1628252847  |q (ebk) 
020 |a 9781628252842 
035 |a (OCoLC)836939466  |z (OCoLC)847527335  |z (OCoLC)981968535  |z (OCoLC)985769835  |z (OCoLC)986031146  |z (OCoLC)986395996  |z (OCoLC)1031336875  |z (OCoLC)1065694243 
100 1 |a McGrath, Robert N. 
245 1 0 |a Project-driven technology strategy :  |b knowledge--technology /  |c Robert N. McGrath. 
260 |a Newtown Square, Pa. :  |b Project Management Institute,  |c ©2012. 
300 |a 1 online resource 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
500 |a Title from title screen. 
500 |a Dash in title appears as double arrow. 
504 |a Includes bibliographical references. 
505 0 |a pt. 1. Technological innovation and evolutionary theories -- Entrepreneurship and technological innovation -- Technology life cycles -- Product life cycles -- Industry life cycles -- pt. 2. Strategic management and technology -- Sustainable competitive advantage -- Strategic analysis -- Supply chain organization -- pt. 3. Business strategy and project strategy -- Capitalism and capital appreciation -- Capitalizing projects -- Project management knowledge areas 1 -- Project management knowledge areas 2 -- Project strategies for generic competitive advantage -- pt. 4. Managing multiple projects -- Dynamic innovation capability -- Corporate renewal -- The global context -- Summary and conclusion -- Appendix : study of electric vehicles 1993-1995. 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty 
520 |a In today's enterprise, technology isn't about software or hardware. It's about knowledge and competence. And it's the key to creating a sustained competitive advantage for your organization. Dr. Robert McGrath's new book not only redefines technology but reshapes how to approach the age-old challenges of fostering innovation, growing entrepreneurship and creating value. Described as a combination of ""a master class taught by your most thought-provoking professor"" and ""a troubleshooting session with your most trusted mentor"", this groundbreaking work uses classic economic theory from luminar 
590 |a Knovel  |b Knovel (All titles) 
650 0 |a Project management. 
650 0 |a Information technology  |x Management. 
650 0 |a Strategic planning. 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
776 0 8 |i Print version:  |a McGrath, Robert N.  |t Project-driven technology strategy.  |d Newtown Square, Pa. : Project Management Institute, ©2012  |z 9781935589570  |w (DLC) 2012021576  |w (OCoLC)794624764 
856 4 0 |u https://proxy.k.utb.cz/login?url=https://app.knovel.com/hotlink/toc/id:kpPTSKT002/project-driven-technology?kpromoter=marc  |y Full text 

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