Consumer-driven innovation in food and personal care products
Experts from around the world present changes in the global marketplace and developments in research methodologies underpinning new product development (NPD) in this essential collection. The business and marketing aspects of NPD, sometimes neglected in books of this type, are addressed alongside me...
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| Corporate Author: | |
|---|---|
| Other Authors: | , |
| Format: | eBook |
| Language: | English |
| Published: |
Oxford :
Woodhead Pub.,
2010.
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| Series: | Woodhead Publishing in food science, technology, and nutrition ;
no. 195. |
| Subjects: | |
| ISBN: | 1845699971 9781845699970 1845695674 9781845695675 1613443528 9781613443521 |
| Physical Description: | 1 online resource (xxxii, 645 pages) : illustrations. |
Cover
Table of contents
| LEADER | 04486cam a2200481 a 4500 | ||
|---|---|---|---|
| 001 | kn-ocn768384960 | ||
| 003 | OCoLC | ||
| 005 | 20240717213016.0 | ||
| 006 | m o d | ||
| 007 | cr cn||||||||| | ||
| 008 | 111215s2010 enka ob 001 0 eng d | ||
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| 020 | |a 1845699971 |q (electronic bk.) | ||
| 020 | |a 9781845699970 |q (electronic bk.) | ||
| 020 | |a 1845695674 |q (electronic bk.) | ||
| 020 | |a 9781845695675 |q (electronic bk.) | ||
| 020 | |z 1613443528 | ||
| 020 | |z 9781613443521 | ||
| 035 | |a (OCoLC)768384960 |z (OCoLC)828743819 | ||
| 245 | 0 | 0 | |a Consumer-driven innovation in food and personal care products / |c edited by Sara R. Jaeger and Hal MacFie. |
| 260 | |a Oxford : |b Woodhead Pub., |c 2010. | ||
| 300 | |a 1 online resource (xxxii, 645 pages) : |b illustrations. | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a Woodhead Publishing series in food science, technology and nutrition, |x 2042-8049 ; |v no. 195 | |
| 500 | |a "Plant & Food Research, Rangahau Ahumara Kai." | ||
| 504 | |a Includes bibliographical references and index. | ||
| 506 | |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty | ||
| 520 | |a Experts from around the world present changes in the global marketplace and developments in research methodologies underpinning new product development (NPD) in this essential collection. The business and marketing aspects of NPD, sometimes neglected in books of this type, are addressed alongside methods for product testing. Trends, processes and perspectives in consumer-driven NPD in the food and personal care product industries are addressed in the opening chapters of the book. Specific topics include evolution in food retailing and advances in concept research. Hedonic testing is the focus of the next section. Different viewpoints on consumer research methods and statistics for NPD are reviewed in later chapters. The final part of the book looks towards the future of innovation, covering the implications for NPD of topics such as human genetic variation in taste perception and neuroimaging. Several chapters are not standard scientific articles. Rather they are written records of conversations between two people on a particular topic related to consumer-driven innovation in foods and personal care products. In them the interviewees speak freely about their views and experiences in NPD, providing unique insights. Consumer-driven innovation in food and personal care products will broaden readers' understanding of the many approaches available to NPD personnel and ways in which they can be used to support innovation activities. Provides expert insight into the changes in the global market place and developments in research methodologies underpinning NPDExamines the business and marketing aspects of NPD, sometimes neglected in books of this type, are addressed alongside methods for product testingChapters review the different viewpoints on consumer research methods and statistics for NPD. | ||
| 505 | 0 | |a pt. I. New product development head-on : trends, processes and perspectives -- pt. II. Hedonic scaling in new product development : past, present and future -- pt. III. Consumer research methods in new product development -- pt. IV. Statistics and new product development -- pt. V. New product development in the future : new consumer trends, new science. | |
| 590 | |a Knovel |b Knovel (All titles) | ||
| 650 | 0 | |a Food industry and trade |x Technological innovations. | |
| 650 | 0 | |a Cosmetics |x Technological innovations. | |
| 650 | 0 | |a Cosmetics. | |
| 650 | 0 | |a Food industry and trade. | |
| 655 | 7 | |a elektronické knihy |7 fd186907 |2 czenas | |
| 655 | 9 | |a electronic books |2 eczenas | |
| 700 | 1 | |a Jaeger, Sara R. | |
| 700 | 1 | |a MacFie, H. J. H. | |
| 710 | 1 | |a New Zealand. |b Plant & Food Research. | |
| 830 | 0 | |a Woodhead Publishing in food science, technology, and nutrition ; |v no. 195. | |
| 856 | 4 | 0 | |u https://proxy.k.utb.cz/login?url=https://app.knovel.com/hotlink/toc/id:kpCDIFPCP2/consumer-driven-innovation?kpromoter=marc |y Full text |
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