Understanding the new business paradigm in Eastern Europe

It is beyond a doubt that the business landscape is constantly changing with every small business looking for the next competitive advantage. In Understanding the New Business Paradigm in Eastern Europe, Kozielski presents a universal model for building a successful business in these hectic times....

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Bibliographic Details
Main Author: Kozielski, Robert, (Author)
Format: eBook
Language: English
Published: Bingley, U.K. : Emerald Publishing Limited, 2017.
Subjects:
ISBN: 9781787141209 (e-book)
9781787143043 (ePUB)
Physical Description: 1 online resource (224 pages)

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Table of contents

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020 |a 9781787141209 (e-book) 
020 . . |a 9781787143043 (ePUB) 
040 |a UtOrBLW  |b eng  |e rda  |c UtOrBLW 
100 1 |a Kozielski, Robert,  |e author. 
245 1 0 |a Understanding the new business paradigm in Eastern Europe /  |c Robert Kozielski. 
264 1 |a Bingley, U.K. :  |b Emerald Publishing Limited,  |c 2017. 
264 4 |c �2017 
300 |a 1 online resource (224 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
520 |a It is beyond a doubt that the business landscape is constantly changing with every small business looking for the next competitive advantage. In Understanding the New Business Paradigm in Eastern Europe, Kozielski presents a universal model for building a successful business in these hectic times. His four-tiered model is based on lessons learned from both developed and emerging markets across Eastern Europe, and is neither limited to one type of organization or a market, nor has any geographical borders. Called the "four-leaf clover," Kozielski's model features the experiences of such companies as mBank (part of Commerzbank), Aflofarm, Atlas, Redan, Sphinx and more. This work will be of interest to academics and professional who are looking for a holistic and systematic approach to successful small business management. 
504 |a Includes bibliographical references. 
588 0 |a Print version record 
650 7 |a Business & Economics  |x Management.  |2 bisacsh 
650 7 |a Business strategy.  |2 bicssc 
650 0 |a Small business  |z Europe, Eastern  |x Management. 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
776 1 |z 9781787141216 
856 4 0 |u https://proxy.k.utb.cz/login?url=https://doi.org/10.1108/9781787141209  |y Full text