The Emerald handbook of ICT in tourism and hospitality

The Emerald Handbook of ICT in Tourism and Hospitality examines the immense, widespread and ongoing changes that digital technologies are having on the tourism and hospitality industries globally. An international range of contributors present key research findings, in-depth case studies and discuss...

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Bibliographic Details
Other Authors: Hassan, Azizul, (Editor), Sharma, Anukrati, (Editor)
Format: eBook
Language: English
Published: Bingley, U.K. : Emerald Publishing Limited, 2020.
Subjects:
Hospitality industry > Data processing.
Tourism > Data processing.
Business & Economics > Industries > Hospitality, Travel & Tourism.
Hospitality industry.
elektronické knihy
electronic books
ISBN: 9781839826900
9781839826887
Physical Description: 1 online resource (xix, 522 pages)

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Table of contents

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245 0 4 |a The Emerald handbook of ICT in tourism and hospitality /  |c edited by Azizul Hassan (The Tourism Society, UK) and Anukrati Sharma (University of Kota, India). 
264 1 |a Bingley, U.K. :  |b Emerald Publishing Limited,  |c 2020. 
264 4 |c ©2021 
300 |a 1 online resource (xix, 522 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
500 |a Includes index. 
505 0 |a Introduction /  |r Azizul Hassan and Anukrati Sharma -- Part One: Technology in tourism and hospitality: concepts and applications -- Chapter 1: Theoretical understanding on technology application in tourism and hospitality /  |r Samik Ray -- Part Two: Technology application in the tourism and hospitality industry: service promotion -- Chapter 2: Online tracking using cookies and similar technologies: an analysis of hotel company practices /  |r Peter O'Connor -- Chapter 3: Factors influencing Generation Y to choose AIRBNB /  |r Anshul Garg -- Chapter 4: Integrated marketing approach for hotel management /  |r Kaplan Ugurlu -- Chapter 5: The impact of online marketing in travel /  |r Agenc Ahmad Albattat -- Part Three: Technology application in the tourism and hospitality industry: branding aspects -- Chapter 6: Emotional branding for tourist destinations: a review of ICT tools /  |r Moturu Venkata Rajasekhar, Srinivas Dinakar Nethi and Challa Krishnaveer Abhishek -- Part Four: Technology application in the tourism and hospitality industry: consumption behaviour -- Chapter 7: Social media transforming tourist behaviour /  |r Aysen Ercan İştin -- Part Five: Technology application in the tourism and hospitality industry: marketing contexts -- Chapter 8: Influencer marketing for tourism and hospitality /  |r Seda Yetimoglu and Kaplan Ugurlu -- Chapter 9: Internet marketing communication in event tourism promotion /  |r Yesim Koba -- Part Six: Technology application in the tourism and hospitality industry: destination promotion -- Chapter 10: New product design: creating a digital VR game to promote the conservation of nature-based tourism attractions /  |r Alexandra Coghlan and Lewis Carter -- Chapter 11: Development of a destination through eTourism: experience and creativity /  |r Jéssica Ferreira, Bruno Sousa and Francisco Gonçalves -- Chapter 12: Web site designing and its impact on tourism destinations /  |r Gülay Özaltin Türker -- Chapter 13: Changes in tourism destination promotion with the technological innovation: a study on the Asian context /  |r Rupa Sinha, Azizul Hassan and Rahul Kumar Ghosh -- Part Seven: Technology application in the tourism and hospitality industry: effects and changes -- Chapter 14: Impact of information technology on tourism and hospitality /  |r G Erkol Bayram -- Chapter 15: ICT and sustainable development: implications within the tourism industry /  |r Priyakrushna Mohanty -- Chapter 16: Integrated marketing approach in hotel management /  |r Kaplan Ugurlu -- Part Eight: Technology application in the tourism and hospitality industry: smart city involvement -- Chapter 17: Smart tourism; issues, challenges and opportunities /  |r Uğur Akdu -- Part Nine: Technology application in the tourism and hospitality industry: marketing and profitability -- Chapter 18: ICT Based marketing and profitability in tourism and hospitality organizations in Indian scenario /  |r Lakhvinder Singh and Dinesh Dhankhar -- Chapter 19: Tourist experience exchange through blogs and its impact on destination promotion /  |r Anurodh Godha -- Part Ten: Technology application in the tourism and hospitality industry: niche tourism -- Chapter 20: Application of tracking tools in tourism and hospitality management /  |r Hugo Padrón-Ávila -- Chapter 21: Value of technology application at cultural heritage sites: insights from Italy /rDonatella Privitera -- Chapter 22: Sharing economy and village's development through the application of technology: the Italian case /  |r Debora Calomino -- Chapter 23. The effects of industry 4.0 in tourism and hospitality and future trends in Portugal /  |r Celia Ramos and Isabel Brito -- Chapter 24. Link up with technology application in literary tourism /  |r Sílvia Quinteiro -- Chapter 25. Smart management systems in cities and their marketing: case of the Waterloo city in Canada /  |r Marica Mazurek -- Chapter 26. The innovative city development through place marketing, branding, co-creation and technology application as new perspectives for Slovakia /  |r Marica Mazurek -- Chapter 27. An empirical study on cloud computing technology on hotel industry in Sri Lanka /  |r Mubarak Kaldeen and Mohamed Ayoobkhan -- Chapter 28. e-HRM Application in tourism and hospitality in Sinai of Egypt /  |r Mohamed Tolba Said and Krishnan Umachandran -- Chapter 29. Digital marketing for religious event of India for tourism sustainability and promotion /  |r Shruti Arora and Anukrati Sharma -- Part Eleven: Technology application in the tourism and hospitality industry: economic development -- Chapter 30. Technology driven tourism and hospitality industry as a tool for economic development: a bibliometric analysis /  |r Rahul Pratap Singh Kaurav, Ruturaj Baber and Sneha Rajput -- Part Twelve: Technology application in the tourism and hospitality industry: the future -- Chapter 31. The future of our planet is technology: is it ok to embrace the change in travel and tourism industry in the developing world /  |r James Malitoni Chilembwe and Victor Ronald Mweiwa. 
520 |a The Emerald Handbook of ICT in Tourism and Hospitality examines the immense, widespread and ongoing changes that digital technologies are having on the tourism and hospitality industries globally. An international range of contributors present key research findings, in-depth case studies and discussion of the future implications stemming from technologies changes and developments across a number of core themes effecting these industries, including destination promotion, marketing contexts, service promotion and smart city involvement. Chapters explore new developments on a wide range of contemporary issues, including: ICT, sustainable development and implications for the tourism industry the role of mobile technology for tourism development influencer marketing for tourism and hospitality online tracking factors influencing Generation Y tourism choices cross country cases of ICT application in tourism and hospitality. The Emerald Handbook of ICT in Tourism and Hospitality is aimed primarily at global tourism academics and researchers, however graduate students of tourism and academics will also find this book to be of interest. 
588 0 |a Print version record. 
650 0 |a Hospitality industry  |x Data processing. 
650 0 |a Tourism  |x Data processing. 
650 7 |a Business & Economics  |x Industries  |x Hospitality, Travel & Tourism.  |2 bisacsh 
650 7 |a Hospitality industry.  |2 bicssc 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
700 1 |a Hassan, Azizul,  |e editor. 
700 1 |a Sharma, Anukrati,  |e editor. 
776 |z 9781839826894 
856 4 0 |u https://proxy.k.utb.cz/login?url=https://doi.org/10.1108/9781839826887  |y Full text 

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