Augmenting retail reality. part a, blockchain, AR, VR, and the internet of things /

In an era marked by unprecedented technological advancements, the retail industry is at the forefront of a transformative journey. 'Augmenting Retail Reality, Part A: Blockchain, AR, VR, and the Internet of Things' delves into the dynamic interplay between cutting-edge technologies and the...

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Bibliographic Details
Other Authors Verma, Balraj (Editor), Mittal, Amit (Editor), Raman, Murali (Editor), Sindhav, Birud (Editor)
Format Electronic eBook
LanguageEnglish
Published Bingley, U.K. : Emerald Publishing Limited, [2024]
Subjects
Online AccessFull text
ISBN9781836086369
DOI10.1108/9781836086345
Physical Description1 online resource (232 pages)

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082 0 4 |a 004.019  |2 23 
245 0 0 |a Augmenting retail reality.  |n part a,  |p blockchain, AR, VR, and the internet of things /  |c edited by Balraj Verma, Amit Mittal, Murali Raman, Birud Sindhav. 
264 1 |a Bingley, U.K. :  |b Emerald Publishing Limited,  |c [2024] 
264 4 |c ©2025 
300 |a 1 online resource (232 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
500 |a Includes index. 
504 |a Includes bibliographical references. 
505 0 |a Chapter 1. Linking supply and demand in retail through the Internet of Things (IoT) / Adeline Sneha J, Sasithradevi A, S. Brilly Sangeetha, Wilfred Blessing, Shobana Manigandan, and Thavamalini Sivasamy -- Chapter 2. Discovering the Wonders of Blockchain: Utilizing Bitcoins for Transaction Purpose / Bernard Lim Jit Heng, Phuah Kit Teng, Siti Intan Nurdiana Wong Abdullah, Ow Mun Waei, and Khoong Tai Wai -- Chapter 3. Guardians of Trust: Fortifying Payment Gateway Security for Digital Prosperity / Choon Sen Seah, Yin Xia Loh, Mohammad Falahat, Wing Son Loh, and Ahmad Najmi Amerhaider Nuar -- Chapter 4. Industry 4.0 Technologies: Managing the Future of Smart Retail / Ritu Kumari and Vinay Pal Singh -- Chapter 5. Influence Dynamism of Augmented Reality in Manufacturing Industries / John Paul Raj V, Nara Srujana Rani, Sathish Pachiyappan, and Saravanan Vellaiyan -- Chapter 6. Innovation or Intrusion? Examining Employee Willingness to Collaborate with AI-Powered Service Robots in Retail / Meenal Arora, Ridhima Goel, and Jagdeep Singla -- Chapter 7. Measuring the Adoption of IoT in OTT Platforms / Isha Kalra and Meenu Gupta -- Chapter 8. Modern consumerism and retailing: The metaverse bound / Brian Kee Mun Wong, Foong Li Law, and Chin Ike Tan -- Chapter 9. Ethical AI for Retail: A Bibliometric Roadmap to Building Trust and Transparency / Divya Goswami and Balraj Verma -- Chapter 10. Ethical and Social Consequences of Accelerated Technology Adoption / Anuja Shukla and Poornima Jirli. 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty 
520 |a In an era marked by unprecedented technological advancements, the retail industry is at the forefront of a transformative journey. 'Augmenting Retail Reality, Part A: Blockchain, AR, VR, and the Internet of Things' delves into the dynamic interplay between cutting-edge technologies and the evolving landscape of retail commerce. This book serves as a comprehensive guide for retailers, researchers, students, and technology enthusiasts, exploring how innovations such as the Internet of Things (IoT), blockchain, robotics, Augmented Reality (AR), Virtual Reality (VR), and other emerging technologies are reshaping the retail sector. The genesis of this book is rooted in the recognition that technology is not merely an auxiliary component but a fundamental driver of change in retail. As the digital revolution continues to accelerate, retailers must navigate a complex and rapidly evolving environment where customer expectations are constantly shifting, and new opportunities for growth are continually emerging. This publication is a response to the urgent need for an in-depth examination of how these technologies are transforming customer experiences, operational efficiencies, and business models within the retail industry. 
588 0 |a Print version record. 
650 0 |a Chain stores. 
650 0 |a Internet of things  |x Economic aspects. 
650 0 |a Augmented reality  |x Economic aspects. 
650 7 |a Computers  |x Electronic Commerce.  |2 bisacsh 
650 7 |a Business innovation.  |2 thema 
650 7 |a E-commerce: business aspects.  |2 thema 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
700 1 |a Verma, Balraj,  |e editor. 
700 1 |a Mittal, Amit,  |e editor. 
700 1 |a Raman, Murali,  |e editor. 
700 1 |a Sindhav, Birud,  |e editor. 
776 0 8 |i Print version:  |z 9781836086352 
776 0 8 |i PDF version:  |z 9781836086345 
856 4 0 |u https://proxy.k.utb.cz/login?url=https://doi.org/10.1108/9781836086345