Case writing for executive education : a survival guide

Time and again, the authors have observed how a great program faculty creates unique learning experiences to everybody's satisfaction. They have experienced the pleasure that all involved feel when great learning has taken place, when the program participants leave the sessions with an enhanced...

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Bibliographic Details
Main Authors Adler, Gordon, 1954- (Author), Amann, Wolfgang (Author)
Format Electronic eBook
LanguageEnglish
Published Bingley, U.K : Emerald Publishing Limited : Information Age Publishing, 2011.
Subjects
Business education.
Executives > Training of.
Case method > Study and teaching.
Education > Research.
Management and management techniques.
Education.
elektronické knihy
electronic books
Online AccessFull text
ISBN9781806616749
DOI10.1108/978-1-61735-362-8
Physical Description1 online resource (x, 116 pages) : illustrations

Cover

Table of Contents:
  • Case writing essentials
  • Key decisions
  • Opening and using the window of opportunity
  • Managing the data collection process
  • Writing and revising the first drafts
  • Developing the teaching note
  • Teaching the case
  • Finalizing the case writing project
  • Conclusions.

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