http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
Navigating corporate cultures from within
making sense of corporate values seen from an employee perspective
Navigating Corporate Cultures From Within offers a unique perspective on the management of headquarter-subsidiary-host market relationships with important insights on how to align corporate values with a localized mindset among culturally diverse employees and across a global enterprise. The shared norms and values that constitute a specific cultural setting supposedly create a common background for using a collective 'we' when referring to every individual employee in the organization. Yet, company values are engineered over time, are molded, and redesigned to match ongoing changes in both the external and internal environment, and their aim is to make the organization adapt faster to changing market conditions, globally as well as in local host markets. This study takes a closer look at the dynamic process of cultural renewal in a complex multinational organization with a particular focus on the role assumed by the individual employees. This is an entirely new way of looking at the effects of important corporate values where a common approach previously has been to look at organizational culture from a confined top management perspective. The findings in this book will be essential to the management of multinational enterprises.
Foreword / Torben Juul Andersen Introduction: Employees and Organizational Adaptation -- Chapter 1. Adapting to changing conditions -- Chapter 2. Context and organizational change -- Chapter 3. Organizational responses -- Chapter 4. Employee perspectives on core values -- Chapter 5. Employee perspectives at headquarters -- Chapter 6. Employee perspectives in the shanghai office -- Chapter 7. Employee perspectives in the tokyo office -- Chapter 8. Employee perspectives in the kuala lumpur office -- Chapter 9. Identifying fields of contesting narratives: Summing up the interviews -- Chapter 10. Generic aspects of specific organizations: Some concluding remarks.
authored by Michael Jakobsen (Copenhagen Business School, Denmark), Verner Worm (Copenhagen Business School, Denmark).
Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty
Includes bibliographical references and index.
Emerald studies in global strategic responsiveness