Wellness culture : how the wellness movement has been used to empower, profit and misinform

Wellness has become synonymous with yoga, meditation, and other forms of self-care. Over the past 60 years, what began as an alternative to mainstream medicine has coalesced with consumer culture and has been commercialised to such an extent that the term is now synonymous with an industry of exclus...

Full description

Saved in:
Bibliographic Details
Main Author Baker, Stephanie Alice (Author)
Format Electronic eBook
LanguageEnglish
Published Bingley, U.K. : Emerald Publishing Limited, 2022.
SeriesSocietyNow.
Subjects
Health promotion > Marketing.
Leisure industry.
Alternative medicine specialists.
Consumer behavior.
Internet > Social aspects.
elektronické knihy
electronic books
Online AccessFull text
ISBN9781802624670
DOI10.1108/9781802624656
Physical Description1 online resource (244 pages).

Cover

Table of Contents:
  • Chapter 1. What is wellness culture?
  • Chapter 2. The countercultural origins of wellness culture
  • Chapter 3. From the wellness movement to the wellness industry
  • Chapter 4. Wellness gurus, internet celebrities and influencers
  • Chapter 5. Wellness as a gateway to misinformation, disinformation and conspiracy
  • Chapter 6. The future of wellness as a cultural pursuit.

Similar Items