Global strategic management in the service industry : a perspective of the new era

Global Strategic Management in the Service Industry: A Perspective of the New Era covers recent changes within the service industry during the COVID-19 Pandemic and new and emerging consumer trends, providing a holistic view of this new era within the service industry. Across a range of thematic cha...

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Bibliographic Details
Other Authors Tabari, Saloomeh (Editor), Chen, Wei, 1971- (Editor)
Format Electronic eBook
LanguageEnglish
Published Bingley, U.K. : Emerald Publishing Limited, 2022.
Subjects
Online AccessFull text
ISBN9781801170833
DOI10.1108/9781801170819
Physical Description1 online resource (264 pages)

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Table of Contents:
  • Chapter 1. The impact of the covid-19 pandemic on consumer purchasing behaviour: Implications for the retail sector / Bhavini Desai, Sylvie Studente, and Filia Garivaldis
  • Chapter 2. Employees' stara awareness and innovative work behavioral intentions: Evidence from u.s. Casual dining restaurants / Li Ding
  • Chapter 3. The strategic decision to internationalise within soft services: The context of hotels / Michael Papaioannou
  • Chapter 4. Social media or wine tourism: The digital winescape of cretan wineries in the era of covid-19 / Maria Alebaki, Maria Psimouli, and Stella Kladou
  • Chapter 5. Ethnic female entrepreneurs in the service sector: Challenges and motivations / Saloomeh Tabari and Wei Chen
  • Chapter 6. Leadership, innovation and services strategy in China's rural tourism during post-pandemic period / Yi Wang , Jia Xu, and Yangyang Jiang
  • Chapter 7. The impact of covid-19 on group tour operators and the implications for overtourism / Karl Bolton
  • Chapter 8. Café tribes: A typology of café customers / Helen Egan, Ian Elsmore, and David Egan
  • Chapter 9. Menu labelling and customer decision making: Case of calorie information on the menu of the quick-service restaurants / Phitcha Patchutthorn and Saloomeh Tabari
  • Chapter 10. The role of experiences in driving strategy in the 21st century / Holly Barry, Pio Fenton, and Rose Leahy.