Global strategic management in the service industry : a perspective of the new era

Global Strategic Management in the Service Industry: A Perspective of the New Era covers recent changes within the service industry during the COVID-19 Pandemic and new and emerging consumer trends, providing a holistic view of this new era within the service industry. Across a range of thematic cha...

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Bibliographic Details
Other Authors: Tabari, Saloomeh, (Editor), Chen, Wei, 1971- (Editor)
Format: eBook
Language: English
Published: Bingley, U.K. : Emerald Publishing Limited, 2022.
Subjects:
Service industries > Management.
Strategic planning.
COVID-19 Pandemic, 2020- > Economic aspects.
Business & Economics > Management.
Management & management techniques.
elektronické knihy
electronic books
ISBN: 9781801170833
Physical Description: 1 online resource (264 pages)

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Table of contents

LEADER 04071nam a2200409Ii 4500
001 em-9781801170833
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005 20220917102830.0
006 m o d
007 cr un|||||||||
008 220917t20222022enk ob 001 0 eng d
020 |a 9781801170833  |q (e-book) 
040 |a UtOrBLW  |b eng  |e rda  |c UtOrBLW 
080 |a 658 
245 0 0 |a Global strategic management in the service industry :  |b a perspective of the new era /  |c edited by Saloomeh Tabari (University of Huddersfield, UK) and Wei Chen (Sheffield Hallam University, UK). 
264 1 |a Bingley, U.K. :  |b Emerald Publishing Limited,  |c 2022. 
264 4 |c ©2022 
300 |a 1 online resource (264 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
505 0 |a Chapter 1. The impact of the covid-19 pandemic on consumer purchasing behaviour: Implications for the retail sector / Bhavini Desai, Sylvie Studente, and Filia Garivaldis -- Chapter 2. Employees' stara awareness and innovative work behavioral intentions: Evidence from u.s. Casual dining restaurants / Li Ding -- Chapter 3. The strategic decision to internationalise within soft services: The context of hotels / Michael Papaioannou -- Chapter 4. Social media or wine tourism: The digital winescape of cretan wineries in the era of covid-19 / Maria Alebaki, Maria Psimouli, and Stella Kladou -- Chapter 5. Ethnic female entrepreneurs in the service sector: Challenges and motivations / Saloomeh Tabari and Wei Chen -- Chapter 6. Leadership, innovation and services strategy in China's rural tourism during post-pandemic period / Yi Wang , Jia Xu, and Yangyang Jiang -- Chapter 7. The impact of covid-19 on group tour operators and the implications for overtourism / Karl Bolton -- Chapter 8. Café tribes: A typology of café customers / Helen Egan, Ian Elsmore, and David Egan -- Chapter 9. Menu labelling and customer decision making: Case of calorie information on the menu of the quick-service restaurants / Phitcha Patchutthorn and Saloomeh Tabari -- Chapter 10. The role of experiences in driving strategy in the 21st century / Holly Barry, Pio Fenton, and Rose Leahy. 
520 |a Global Strategic Management in the Service Industry: A Perspective of the New Era covers recent changes within the service industry during the COVID-19 Pandemic and new and emerging consumer trends, providing a holistic view of this new era within the service industry. Across a range of thematic chapters, issues in digital marketing, online retailing and experiential marketing are examined, as well as the challenges faced by small and large businesses in the service sector. Tabari and Chen provide a fresh view of changes in the strategic management and marketing strategies within the service industry, exchanging new ideas for both the mid and post-pandemic crisis. Global Strategic Management in the Service Industry illustrates how strategic managers in service industry appraise the sectors in which their organisations are involved; appraise their competitors; and reassess their strategy and fix goals to meet all the challenges presented. This is important particularly due to rapid growth and technological advancements developed in service sectors being applied to other industries. 
588 0 |a Print version record. 
650 0 |a Service industries  |x Management. 
650 0 |a Strategic planning. 
650 0 |a COVID-19 Pandemic, 2020-  |x Economic aspects. 
650 7 |a Business & Economics  |x Management.  |2 bisacsh 
650 7 |a Management & management techniques.  |2 bicssc 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
700 1 |a Tabari, Saloomeh,  |e editor. 
700 1 |a Chen, Wei,  |d 1971-  |e editor.  |1 https://isni.org/isni/0000000038946839. 
776 0 8 |i Print version:  |z 9781801170826 
776 0 8 |i PDF version:  |z 9781801170819 
856 4 0 |u https://proxy.k.utb.cz/login?url=https://doi.org/10.1108/9781801170819  |y Full text 

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