Public relations for social responsibility : affirming DEI commitment with action
This inaugural edited collection for the Communicating Responsible Diversity, Equity, and Inclusion series presents new critical discourse alongside cutting-edge practical work at the crossroads of PR, CSR, and DEI. The collection explores the active promotion of diversity, equity, and inclusion as...
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| Other Authors | |
|---|---|
| Format | Electronic eBook |
| Language | English |
| Published |
Bingley, U.K. :
Emerald Publishing Limited,
[2021]
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| Series | Communicating responsible diversity, equity, and inclusion
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| Subjects | |
| Online Access | Full text |
| ISBN | 9781800431690 |
| DOI | 10.1108/9781800431676 |
| Physical Description | 1 online resource (264 pages). |
Cover
Table of Contents:
- part I: Legal and economic frameworks thwarting authentic social responsibility and DEI: chapter 1. Breaking down barriers of the past and moving toward authentic DEI adoption / Nneka Logan. chapter 2. Ethical public relations, communities of color, and COVID-19 crises in summer 2020 / Moronke Oshin-Martin. chapter 3. Putting the pharmaceutical industry's SR reports under the microscope / Susan Grantham and Edward T. Vieira, Jr.
- part II. Unique social responsibility style of women and people of color managing organizations. Chapter 4. Diversity at the big table : a snapshot of Fortune 500 boards of directors / Donnalyn Pompper, Tugce Ertem-Eray, Eric Adae, Elinam Amevor, Layire Diop, and Samantha Nadel. chapter 5. Addressing workplace bullying behaviors through responsible leadership theory : essential skills for strategic communicators / Michelle T. Violanti. chapter 6. Brewed in the African pot : examining the influences of Caritas, Ubuntu, Africapitalism and postmodern values on CEO activism in Ghana / Eric Kwame Adae
- part III. Expanding social responsibility critique to include new kinds of stakeholders when considering DEI: chapter 7. Circle of responsibility : animals as stakeholders / Debra Merskin. chapter 8. The social responsibility of AI : a framework for considering ethics and DEI / Constance Elizabeth Kampf and Oludotun Kayode Fashakin
- part IV. Increasing and improving public relations skill sets necessary for marshalling authentic DEI as social responsibility in organizations: chapter 9. Rethinking campaign management to include a "SMART+IE" mindset / Richard Waters, Zifei Fay Chen, and Lorena Gomez-Barris. chapter 10. Inclusion as component of CSR and a brand connection strategy / Alexander V. Laskin and Katie M. Kresic. chapter 11. Community relations in professional sport organizations : a view through the lens of social anchor theory / Antoaneta M. Vanc and Kaitlyn M. Masler. chapter 12. Until the sirens sound : a community advisory council's resiliency in emergency planning in a diverse community / Ann D. Jabro. chapter 13. (P)Rebels needed! : transformative potential of problematization for social change / Franzisca Weder.