Crisis communications management

Can you control a crisis? No but with adequate preparation you can control the reputational consequences. Reputational damage is rarely caused by the crisis itself but, instead, by what the organisation does and says under the media spotlight.This PRCA Practice Guide describes how to invest in read...

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Bibliographic Details
Main Author: Wheeler, Adrian, (Author)
Format: eBook
Language: English
Published: Bingley, U.K. : Emerald Publishing Limited, 2018.
Series: PRCA practice guides
Subjects:
Communication in crisis management.
Business & Economics > Business Communication > General.
Business communication & presentation.
elektronické knihy
electronic books
ISBN: 9781787566156 (e-book)
9781787566170 (ePUB)
Physical Description: 1 online resource (xiii, 134 pages).

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Table of contents

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100 1 |a Wheeler, Adrian,  |e author. 
245 1 0 |a Crisis communications management /  |c by Adrian Wheeler FPRCA (The Public Relations and Communications Association, UK). 
264 1 |a Bingley, U.K. :  |b Emerald Publishing Limited,  |c 2018. 
264 4 |c ©2019 
300 |a 1 online resource (xiii, 134 pages). 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
490 0 |a PRCA practice guides 
504 |a Includes bibliographical references and index. 
505 0 |a Prelims -- Introduction -- What is a crisis? -- Persuading management to prepare -- Strategy: principles of crisis communications -- Contingency planning -- Stakeholder identification and lists -- How the media drive crises -- Working with lawyers -- Tactics and techniques -- Spokespeople -- Online and social -- Evaluation and learning -- What would we have done? -- Afterword -- Appendix -- References -- Index. 
520 |a Can you control a crisis? No but with adequate preparation you can control the reputational consequences. Reputational damage is rarely caused by the crisis itself but, instead, by what the organisation does and says under the media spotlight.This PRCA Practice Guide describes how to invest in readiness and what to do when a crisis strikes. Coverage includes contingency planning, stakeholder identification, crisis communications policy, spokesperson training, the 'Red Book', dark sites, rehearsals and simulations, locations and resources, taking the initiative, and managing the aftermath. The book also covers in detail the role of the mainstream and online media, recommending steps to neutralise hostility and shut down ill-informed comment.Including numerous real-life examples, discussion topics and advice from PR experts, journalists and editors, Crisis Communications Management is intended as an essential guide for public relations professionals, and the people who work with them during a crisis, on how to navigate the turmoil and emerge from a crisis with reputation and credibility intact. 
588 0 |a Print version record 
650 0 |a Communication in crisis management. 
650 7 |a Business & Economics  |x Business Communication  |x General.  |2 bisacsh 
650 7 |a Business communication & presentation.  |2 bicssc 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
776 |z 9781787566187 
856 4 0 |u https://proxy.k.utb.cz/login?url=https://doi.org/10.1108/9781787566156  |y Full text 

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