rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Super-sticky Wechat and Chinese society
  name:
    name part: Chen, Yujie
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Mao, Zhifei
    role:
      role term: author.
  name:
    name part: Qiu, Jack Linchuan
    name part: 1973-
    role:
      role term: author.
  type of resource: text
  genre: bibliography
  genre: elektronické knihy
  genre: electronic books
  origin info:
    place:
      place term: enk
    date issued: 2018
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource (x, 151 pages).
  abstract: App designers dream of creating a platform that users never want to leave, that keeps them glued forever - a platform that is "sticky".Over 846 million WeChat users leave text and voice messages, share life moments, play games, use stickers, purchase rail and flight tickets, shop online, pay utilities and bills, transfer money to friends, and even donate to charity without leaving WeChat, the super-sticky platform. The Economist called WeChat "one app to rule them all", and as it starts to gain global appeal, it is rewriting the rules for social media platforms.This book provides a balanced and nuanced study of how the super-sticky WeChat platform interweaves into the fabric of Chinese social, cultural, and political life. It keeps the wider global and national social media landscape in view and compares and contrasts WeChat with Weibo and QQ, two other popular social media platforms in China, and other Western social media platforms.
  note: Yujie Chen, Zhifei Mao, Jack Linchuan Qiu.
  note: Includes index.
  note: Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty
  note: Includes bibliographical references.
  subject:
    geographic code: a-cc---
  subject:
    topic: Online social networks
    geographic: China
  subject:
    name:
      name part: Wechat (Firm)
  subject:
    topic: Language Arts & Disciplines, Communication Studies
  subject:
    topic: Communication studies
  classification: 302.231
  classification: 316.35
  related item:
    title info:
      title: Emerald points
  identifier: 9781787430914
  identifier: 9781787439443
  identifier: https://proxy.k.utb.cz/login
  access condition: Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty
  record info:
    record content source: UtOrBLW
    record creation date: 180716
    record change date: 20180716094744.0
    record identifier: em-9781787430914
    language of cataloging:
      language term: eng