Improving the marriage of modeling and theory for accurate forecasts of outcomes

Saved in:
Bibliographic Details
Other Authors Woodside, Arch G. (Editor)
Format Electronic eBook
LanguageEnglish
Published Bingley, U.K. : Emerald Publishing Limited, 2018.
SeriesAdvances in business marketing & purchasing ; v. 25.
Subjects
Online AccessFull text
ISBN9781786351210
9781787148918
ISSN1069-0964 ;
DOI10.1108/S1069-0964201825
Physical Descriptionxii, 244 pages.

Cover

LEADER 00000nam a2200000Ii 4500
001 em-9781786351210
003 UtOrBLW
005 20180115124018.0
006 m o d
007 cr |||||||||||
008 180115s2018 enk ob 001 0 eng d
020 |a 9781786351210  |q (e-book) 
020 |a 9781787148918  |q ePUB 
040 |a UtOrBLW  |b eng  |e rda  |c UtOrBLW 
080 |a 658 
082 0 4 |a 658.40355  |2 23 
245 0 0 |a Improving the marriage of modeling and theory for accurate forecasts of outcomes /  |c edited by Arch G.Woodside. 
264 1 |a Bingley, U.K. :  |b Emerald Publishing Limited,  |c 2018. 
264 4 |c �2018 
300 |a xii, 244 pages. 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
490 1 |a Advances in business marketing and purchasing,  |x 1069-0964 ;  |v Volume 25 
500 |a Includes index. 
504 |a Includes bibliographical references. 
505 0 |a Prelims -- Embracing the paradigm shift from variable-based to case-based modeling -- Four-corner outcomes in strategic management: successful and unsuccessful paddling down versus upstream -- Accurately predicting precise outcomes in business-to-business marketing -- Building generalizable case-based theory in human resources management -- Computing with words in modeling firms' paradoxical performances -- Index. 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty 
588 0 |a Print version record 
650 0 |a Business forecasting. 
650 0 |a Business  |x Mathematical models. 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
700 1 |a Woodside, Arch G.,  |e editor. 
776 |z 9781786351227 
830 0 |a Advances in business marketing & purchasing ;  |v v. 25.  |x 1069-0964 
856 4 0 |u https://proxy.k.utb.cz/login?url=https://doi.org/10.1108/S1069-0964201825