Gender and innovation in the new economy : women, identity, and creative work

This book provides a thorough and novel examination of the gendered nature of innovations in the new economy. It tracks the contemporary shift from heavy industry to game industry and how this has altered relationships between gender, identity, corporate culture, creative work, and the future of bus...

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Bibliographic Details
Main Authors Poutanen, Seppo (Author), Kovalainen, Anne (Author)
Format Electronic eBook
LanguageEnglish
Published New York, NY : Palgrave Macmillan, ©2017.
©2017
Subjects
Online AccessFull text
ISBN9781137527028
9781137527004
Physical Description1 online resource (viii, 195 pages)

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100 1 |a Poutanen, Seppo,  |e author. 
245 1 0 |a Gender and innovation in the new economy :  |b women, identity, and creative work /  |c Seppo Poutanen, Anne Kovalainen. 
260 |a New York, NY :  |b Palgrave Macmillan,  |c ©2017. 
264 4 |c ©2017 
300 |a 1 online resource (viii, 195 pages) 
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504 |a Includes bibliographical references and index. 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty 
520 |a This book provides a thorough and novel examination of the gendered nature of innovations in the new economy. It tracks the contemporary shift from heavy industry to game industry and how this has altered relationships between gender, identity, corporate culture, creative work, and the future of business. Through empirical research and theoretical analysis, the authors present their own carefully contextualized cases and conceptual frameworks relating themes of innovation and gender to recent theories concerning globalization and transnationalism. This wide-ranging and interdisciplinary text provides readers with insightful entries on what innovations are and the ways innovation processes become gendered. It explores the business landscape based on creative work and offers a wealth of information for scholars of entrepreneurship, management, sociology, cultural studies, and communication.- Resumé vydavatel 
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